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While China's economy still faces a lot of uncertainties in the 2012, the unexpected performance of the electricity business has become an exciting signal for the consumer market. Taobao and the cat only the amount of turnover to break through the trillion yuan; this year, China's online shopping users up to 242 million people, online shopping usage increased to 42.9%. The face of such a huge cake, the enterprises will naturally not let go, everyone in the recount as much as possible to divide up the cake, and increase sales channels become the most direct way to preempt the network market. Because of this, a merchant-shop model has been quietly popular, become a normal development of the electricity business.
A business multi-store model triggers the trend of ERP in electric business
More than a business shop that has become the normal, now a small number of electric business 2-3 shops, more than 10 dozen, many businesses also have physical stores. In the buyer to the shopping experience and service quality requirements of the current, a good store management, but in the face of a number of shops, operators often feel powerless, let alone what fine operation, human resources continue to increase investment is still effective. Facing this kind of situation, the enterprise to the scientific and efficient operation management demand appears more intense.
In this industry, the premise of demand, E-commerce and ERP become closely related, the electrical business ERP also emerged. Electronic Business ERP is the advanced management thought and the latest IT technology combined development. The birth of e-commerce ERP caters to the enterprise's demand for efficient operation and management, and promotes the competitiveness of enterprises in the fast changing network market. And the traditional enterprises into the electric business industry, the network market competition is increasing, but also gave birth to the electricity business ERP market prosperity and expansion, many electric enterprises in the expansion of their sales channels, have a flashlight business ERP service providers, to enable the operation of multiple stores ERP.
What benefits ERP brings to enterprises
Although a lot of electric enterprises have to enable the ERP store management, but does not mean that all the electrical business enterprises are clearly aware of the benefits of ERP to enterprises, many enterprises are based on a mentality of the introduction of the ERP management. So, what kind of benefit does ERP bring to enterprise?
We can see from two aspects ERP to Enterprise's benefit:
1, the development of enterprises
From the development of enterprises, with the expansion of business, multi-channel sales is also imperative, so that the electric business ERP can enhance the standardization of enterprise management level, to avoid business management confusion, documents flying, human costs continue to increase efficiency is still low situation. The application of ERP allows enterprise employees to operate in a unified management platform, in accordance with the unified process of standardized management, the efficiency of natural greatly improved.
2. Fine Operation Management
With the development of electric business, operations management has been from the rugged to fine transition, Taobao platform for example, the medium-sized sellers, daily shipments are relatively large, in the traditional mode can only be managed through the form of forms, the data between the tables to be converted, data is not timely. Regular inventory has been zero, but the store is still in sales, especially during the event promotion. In the face of a large number of orders to deal with the delivery of more confusion, not only slow delivery, and less hair, wrong hair, the phenomenon of frequent leakage, customer complaints, brand reputation has also been greatly affected. In the face of customer service management, not to mention, can only rely on human resources to carry out statistical assessment, management of the conversion rate has not been promoted. The use of Electronic business ERP with its scientific management processes and concepts, for the performance, membership, merchandise, inventory, orders and other unified management, process processing, not only real-time monitoring of inventory status, real-time understanding of the sale of goods, but also rapid and efficient data statistics and analysis, so that every decision can be based on.
Select ERP to make operation management more effective
In the electric business industry circulating in such a word: not on the ERP die, the wrong ERP to find death. In the enterprise's actual demand has not been clear, the blind choice of ERP system, often will produce some results. If obviously is the electric business enterprise but chooses the traditional ERP system, the result operation is complex, needs to spend a lot of time to learn to use, and also cannot satisfy own demand very well, the operation personnel's burden does not reduce the increase.
Only the choice of the right for their own ERP to achieve the goal of improving the efficiency of operation Management. Hishop, like the multi-store butler, is a lightweight ERP system built for electric dealers. It is Taobao, Pat, Jingdong, No. 1th Shop, independent mall and other shops to provide a full range of multiple platforms, shops, multi-brand e-commerce back-end operation Management solutions. Especially for the electrical business Enterprise's meticulous operation and management needs, but also to achieve simple and practical use.
In the multi-shop management home has orders, shipments, after-sale, merchandise, performance, warehousing, distribution, finance, logistics and other functional modules. Through the seamless docking with multiple platforms, automatic synchronization of orders, will be more than one store orders in the housekeeper platform to deal with, with the sweep of single goods, bulk shipments, a lot of the function of the order, will be more efficient delivery of more than 50%. and the virtual platform warehouse percentage of the cargo plan, coupled with inventory synchronization management, not only make inventory clear and accurate can also eliminate the occurrence of oversold phenomenon.
In order to help the enterprise better make the market choice, many shop housekeeper also provides the commodity, the buyer behavior and so on multi-dimensional statistical analysis, lets the market glance, the marketing thought also clearer. The traditional ERP in the function of the focus tends to be more inclined to production management.
Not all milk is called the special Lun Su, also not all ERP is suitable for the electric business enterprise. Although the use of ERP is an inevitable trend, but before the opening must choose their own, in order to achieve a multiplier effect.