Hou Qiang revealed the road of the Grand literature profit: The price is not expensive multiple use

Every reporter Wang Wenxian from Shanghai June 9, the Royal network announced by its wholly-owned subsidiary to buy shares with the Nasdaq-listed 51%.　　Insiders speculate that the acquisition will make the grand literature business curve listing, Shanda literature is mainly engaged in the three original literature website works Copyright operations. Yesterday, Shanda Literature Co., Ltd. CEO Hou Xiaojiang accepted the "Daily economic news" interview, said: "Shanda Literature's original Chinese website is now the largest provider of domestic TV drama content source, its website has hundreds of works have been sold to adapt to the TV series, at the same time to obtain the Chich works of the right to adapt to the TV　　The future goal is to become the largest copyright operator, the opportunity to mature words may directly invest in the film and television production site works. Multi-channel profit mode of operation public information display, the beginning of the Chinese network is the first to touch the original literature Web site, its pay-reading model to do unexpectedly good. Last year, the Grand group of the boss Chen flyover to find once the Sina blog operating Hou Xiaojiang as the CEO of Shanda Literature Co., Ltd., and increase investment again to win the Red Tea and Jinjiang literature Network of two women preferred literature website. Hou Xiaojiang was therefore sealed as "Director of Cultural Factory workshop".　　In Hou Xiaojiang's words, in this way, Shanda literature occupies more than 80% of the domestic literature website resources. At the Shanghai TV Festival being held, Shanda literature has for the first time used exhibitors ' identity to hawk the right to adapt TV dramas to authorized works of its website.　　Hou Xiaojiang to "daily economic news" confirmed that the TV series production organization through the grand literature to get more than Stemona novel of the TV series adaptation rights, another grand literature from the author to obtain the Chich works of film and television drama adaptation rights, now called the domestic TV drama content source the largest supplier. In the current copyright transfer works, the highest transfer fee works for "Ghost Blows", to 1 million yuan price transfer to the famous director Johnnie. There are reports that Johnnie bought the work two years after the film has not been filmed, may be caused by the financial turmoil, but also may be the theme of ghosts too sensitive, difficult to operate. Hou Xiaojiang admits that the timing of the TV drama adaptation Authority is still short, and some of the film and television dramas have not been completed yet. A new generation of romance Diva Mingxiaoxi "will have Angel for me to Love You" film and television version, after the broadcast response is good.　　Therefore, when the time is ripe, Shanda may invest directly in its authorized works. "The ultimate goal of Shanda literature is to be the largest copyright operator in the country. Hou Xiaojiang said, popular works can be through the network, mobile phone fees to read, publish novels, transfer of film and television drama adaptation Authority to obtain multiple copyright gains.　　A creative, multiple use, which will bring rich economic benefits to the author. Hou Xiaojiang, a network of literary mainstream, revealed that more than 10 people are now earning more than millions of dollars in the contract, and their works are authorized to even extend to online games and overseas.　　In addition to this group of top popular authors, there are about 1000 other contract authors with a monthly income of up to thousands of levels. Hou XiaoStrong in the Sina network has many years of experience, accumulated more network resources. In the second half of last year, to fantasy, crossing, aerial history of the main starting point of the Chinese online, the signing of the author of Haiyan, Jia Ping-ao and other domestic well-known traditional literary writers, old writer Wang Meng was also invited to serve as a grand literary senior literature Advisor.　　In order to attract these authors to join, Shanda literature has given higher economic returns. "People who love to read fantasy and go through novels are not interested in realistic works such as anti-corruption," he said. Hou Xiaojiang said that from the current situation, his mainstream, commercialization of the task is done well. In Hou Xiaojiang's view, the network is only a platform, the so-called "network literature" since so many people read, can be regarded as quasi mainstream literature.　　Hou Xiaojiang has 80 million yuan in marketing this year, and he says part of the money will be used to organise seminars for traditional writers and to train contract writers on normative writing. "Without piracy, our authors will be the world's most-rated authors of income," he said.　　"As a copyright operator, the biggest headache is piracy," Hou Xiaojiang said. At the beginning of this year, Shanda literature declared war on Google, the search engine service provider, because Google refused to delete the pirated links of Shanda's literary works, which brought huge economic losses and did not rule out prosecution of Google. Then, the beginning of the Chinese network to imitate popular works "star change" continued to write "stars change back biography" of a Beijing literary site opened fire. Yesterday, Hou Xiaojiang revealed that Shanda literature recently intends to communicate with Baidu on the issue of piracy links.