How to filter the target keyword

Keywords how to do will be relatively fast optimization to the home page, we are more or less on the optimization of the key words have some understanding, probably most of them think, as long as the outside chain may be the key words to do go up in fact this is not scientific, this is the keyword optimization error.

As we all know, since the green Luo algorithm came out after, the role of the chain on the keyword optimization has been relatively small, so if we want to optimize the keyword, we should follow the formal steps to go, so that the effect is done. Nowadays, a lot of people are using some means of cheating in optimization, this method in a short time some really useful, but if once Baidu changed the algorithm, our website is to be punished, light just drop right, heavy K station.

Today I teach you the target keyword system optimization of the three major capsules:

1.sift: filter, target keyword how do we determine

2.enhance: Right, what is the key point of the target keyword

3.Eepeat: Repeat, upgrade and maintain the ranking of the main work is what

The above three processes, we are referred to as the SER system, as we seoer, as long as the above three work, our keyword ranking will certainly be able to do up.

Today we first analyze the first of the SER system, "S" screening, a site in the end how many core keywords more appropriate? To answer this question, we need to understand what is the core keyword? To put it simply, the key word is that we use the homepage of the website to try to optimize the key words. We are in the screening phase, to do the following work:

1. Choice of target keyword

2. Competitive Analysis of Target keywords

3. Target keyword selection criteria (gradient settings)

4. Target keywords can be adjusted with weight changes

The choice of the target keyword----We should know how to choose the key keyword, usually our core keywords are in 3-5 or so (such as the weight of our site to do up, you can slowly add), our key words to have a certain Baidu index, not too cold, nor too hot. Too cold words, even if we do up, will not bring traffic to the site, too hot, too competitive, we can not do up.

Target keyword Competitive analysis----A lot of seoer in the keyword competition analysis, like to see Baidu Index and site collection, Jolin want to say is, this is actually inaccurate, why? First of all, Baidu Index is the key word in a day of how many people to search, and the collection is just referring to Baidu included and all the relevant keywords, including pictures, websites, articles and so on.

So what should we do as our standard? When we analyze the competitiveness of keywords, we should look at the number of independent sites in the first few pages (the first power of the independent site is greater than the pages of all sites). If the first five pages of 50 sites are independent domain name of the site, it means that we have to defeat at least 40 sites to be ranked Baidu's homepage, it is conceivable that this difficulty is very large. If a site's internal pages are ranked Baidu's home page, it can be seen that the site's right weight is quite high.

Keyword Competition degree analysis target keyword selection criteria----(gradient settings) What is the gradient principle, simply said that the title set to have the keyword competition, but also weak, large should be placed in the title of the first, and then recursion. Generally we can choose this way:

Set three keywords in the title: A competitive, two competitive weaker

Set five keywords in the title: Two competitive, three competitive weaker

When our site has a high enough weight, we have a simple keyword can be used to optimize the site's internal page, you can get a better optimization effect.