How to play the brand marketing

One, how to find their own understanding of the industry and products

What is to know, many people ask themselves what they know, sometimes really do not know. Then you ask yourself what you like, if you do not know these items, please face the situation before you. Don't run away.

Face the present, live in the present. Continue to grope, absolutely can find their own way, can definitely find a more interested in their own products.

If you already have a product or already in operation now, this article also mentions, we first help the friend without the goal to solve how to change the present.

If: You can't find any way to change, please take a break, go to travel, see the latest information, go to the business circle, and constantly absorb new things, this time you will find that the effect is very good, the brain does not know when suddenly changed, you have changed, this is my personal experience, the effect is very good, You can totally test it.

Prompted：

Look for products you want to analyze this product data, you expect this product to do long time, this product the future space is at least how much, this product which age crowd favorite, this product Internet User approval degree is how much ... And so on, a series of questions to figure out.

Second, quickly do the crowd positioning

Find products everyone can be very easy to do, as long as you have a little experience, looking for products are not very difficult, but with the product sold to whom, this time the problem of headaches appeared.

Do the crowd positioning before you have to do a psychological preparation, your product is really good, your product customers buy back really not a problem in a year. Fix these problems, you are in the position, at this time you set high-end or low-end heart is also very clear.

First want to sell a product on the Internet, you have to analyze large data, for example, you sell the mother and child series. Mother and child of the main crowd is certainly mom, but the mother and child products are divided into a variety of people: immediately to do mom, has been a mother, relatives to send gifts ...

You have to know who your products are sold more easily, find your customers, and your products will be sold easily.

When the size of a small first to do a crowd positioning, subdivided to the extreme, the small area to play well, your products will naturally make money.

Tip: The crowd positioning is your key, simply how to locate, you know your own products sold to, and then find the most easy to buy your product crowd, the main push this crowd, then your positioning is very successful, slowly to enlarge.

Key points: (which people do easy to buy your products)

Three, the crowd refinement analysis

① how to get a place where people often appear

Find out where the crowds are.

We use the mother and child products to give examples, first of all, our population positioning is the mother, it needs to know what age products for the mother, what they like to do, appear in where.

Moms like to chat, and once they talk it's a few hours. Generally appear in, QQ Group, Mobile end community, micro-trust Group ...

Knowing where they are, you need to be involved, to be a mom, to have relationships, to be friends, and no matter how you promote them, look at your skills.

These treasure mother's characteristic is likes the greedy petty advantage, then you go to satisfy Bai, satisfies them, you are better than ha.

Hint: Have a relationship, add a friend, use the skill to operate. satisfy their greed.

② know what people like most.

To really stand firm, you have to know what your users have preferences, including: sports, specialty, like to go to where to travel, do not like what, life is happy ... And so on a series of information you can learn, this is your business opportunities and increase the turnover rate of data.

By doing this accumulation and analysis, your product sales will be greatly increased, and you through this data can be quickly reduced to a minimum of 5-10 products sold to these customers, of course, they are very willing to pay.

Tip: With the accumulation of data, at least across a number of successful industries are no problem. Believers do not do, thanks

Four, Qiao uses the big platform, jumps out the traditional thought

Use a large platform to complete your own product sales

The best platform for the electric business is: Alibaba, Taobao, Cat, Jing Dong

Entity business: American Group Network, the public comments, glutinous rice (this is the mainstream of three)

Do brand entirely rely on these platforms is not, but no such platform is absolutely not, for the current internet situation, I hope we can do all do, so that their product exposure everywhere.

At the same time the use of these platforms, each platform to exert force, and prove to the customer, we have the strength, but also tell customers that you can buy our products in many places. This is often the case when the client treats you as a strongman.

Let me recommend a set of procedures: products-positioning-third-party platform-their own brand site-Word-of-mouth Establishment-reputation architecture-customer data System-private system

In this process, the details and marketing model to do a good job, is entirely possible to execute, is very simple, if still do not understand, you can come to me.

Five, to make their own database system for long-term combat to prepare

If you want to fight long, you have to be prepared.

1. Database storage

Which is really big data, you need to have a place to store your own customer data, including chat records, and contact information.

For example: The name is Zhao small east, the telephone is xxxxxxxxxx, the micro-letter is 210711671, then is chats the record.

These are really big data, you must make the classification clearly, otherwise your data will be worthless.

2. Brand unique operating mode

To show your brand name in the later stage, be sure to figure out what your business model is and how it is different from others.

Everyone likes fresh things, of course you want to make it micro-innovation. It absolutely satisfies you and allows you to achieve micro-innovation. As long as you want to do it, it absolutely satisfies you

3. Product Operation Flow

Overall product operation mode and process, such as consulting, shipping, packaging, operation, finance ... These specific operating procedures, we must do a detailed plan, of course, you can and competitors to learn, do not find their own, and so their own groping out, the money is quickly smashed, then there is no energy to do.

Simple process:

High-security repository-large data-operating mode can be seen in real time-customer feedback can be processed in the first time and save your large data.

Be sure to keep your big data. A year later come up with big data to analyze what your customers dislike, what they like, and what their favorite products are.

Hold on for a year and you'll feel something magical comes up. To be Continued ...