Just like the process of breeding a new life, just received a task on the new product,. It's always very difficult and hard to get started.
A designer is not just a product manager, he is a user. What they want to think about is how to make good ideas, through design packaging into a good product?
When you receive a new product, whether helpless or not?
Or a copy?
Difficult
As a designer, it is both a product and a user. There are more problems to be faced and problems to be solved.
The new product is more like a named composition question that needs to be done in limited content. What's the biggest headache for you right now?
Intangible? Don't know? No impressions?
Ideas
Of course, the above question is exactly what every designer will experience. It's what we're going to tell you today!
Take over a new project, first do not rush to design, from the most basic.
1. Understand the original purpose of the product, content, structure
2. Clear product core value, direction, target
3. Know the product itself limits, design content, you have to start content
4. Understand the availability of this product resources, the number of elements
Analysis/Mastery
Figure out what this product is about, and you can start brainstorming. (Small product can find the corresponding product discussion, the big product may pull up several designers and the corresponding product manager brainstorm)
The main issues of discussion revolve around:
1. Discussion/communication/understanding of product intent
A. What should I do?
B. What do you want me to do?
2. Product Positioning/Group-oriented/content
A. What is the product positioning?
B. Who is the group?
C. What do you want to convey?
D. What content would be more useful?
3. Style
A. What tone best reflects this product?
B. What are the available elements?
C. What are the main highlights?
The discussion process naturally involves notes. At the end of the meeting you will find:
You know what you should do.
Facing the group is which piece, focuses on this piece to find the corresponding resources (material) and so on.
Also make it clear what tone, what elements more can arouse the interest of some people.
And then what?
Started to design the chant!!
According to the analysis of the data, to be considered. Sketch form!
Sketch, refers to pick up your pen and paper, a stroke of the mind to express the design. A good habit of hand-painted manuscripts can save you a lot of time to change.
You would rather move the mouse all kinds of changes, all kinds of attempts, and finally found is not what you want to express.
Or spend some time on paper, calm down, seriously thinking, think of some good ideas, good ideas, and then use PS flower 2-3 hours to show him?
Remember that Photoshop is always a tool.
The difference between designer and art is that one is good at thinking creatively with the brain, one is good at using software to realize others ' originality. Never design the tools in the first place.
At last.
Continue to communicate, improve, optimize the details (the details determine success or failure Oh!)
Use/maintenance (fixed element specification)
According to the product release page, feedback back data, show and so on. Some fixed use elements, text, color specifications and maintenance
Help to deepen the user identification, prolong the service life, to facilitate the use of their own designers, take over and so on.
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Quote the previous article thought: Disagree?
The answer is very simple: you have the ability to let the product manager admiration and your opinion, nature is a good thing, not to bow to compromise it! Quality problems to adhere to, functional design to understand product objectives and functional intent.
How to get from scratch?
Treat/think full/tailor/design easily