How to select Mobile CRM for Enterprises

Source: Internet
Author: User
Keywords CRM

    Mobile informatization has become a recent CIO's Talk, but also a highly sensitive term in the enterprise market, with the imaginative development of mobile devices and mobile Internet, no one is questioning the corporate office mobility. Now all we care about is when the mobile Office era after the PC era arrives, and when does it break out? How to face the mobile office layout, the starting point of mobile office or the breakthrough where? Choose what type of mobile office software, how to reduce risk?     Whether the traditional industry or emerging service industries, in the face of enterprise information is very cautious, after all, the success of an information tool implementation determines the future growth of enterprises in the next few years, whether to enhance the competitiveness of the potential. After a traditional office to the cloud office changes, enterprises must face the choice of mobile office.      to whirl the mobile office of the sledge Hammer thoroughly beat the old Office system, is a need for bold and courageous decision-making. In the long run, a valuable and appreciation of the potential of mobile office products can not only solve the current needs of the company, but also for the future of the enterprise mobile operations to lay a good foundation. In many mobile office software is undoubtedly the most colorful OA, CRM, after all, lightweight, front-end office systems more easily top-down transmission and implementation.      Mobile CRM is favored by many enterprises with its relatively richer functions, real-time data processing, and more and more OA elements, and mobile CRM has a lower price temptation than cloud computing. Also make many previously did not dare to try information office or do not want to invest in the information office of Small and medium-sized enterprises, have the ability to implement information office.      When choosing Mobile CRM as a new information tool to carry out the whole operation of the enterprise, policymakers are faced with the most troublesome problem-software selection. In the end what kind of mobile CRM is suitable for itself, the use of mobile CRM can improve the number of sales performance or improve how much efficiency. Below look at three different mobile CRM features, the goods can provide some suggestions for decision makers.      xtools xtools      Palm Xtools CRM is the first three-generation mobile CRM, which is regarded as the big kill device of Xtools CRM as Impact mobile market. Since Xtools previously tried to carry out the test water mobile market since the real sense of the perfect mobile CRM products. Xtools Palm Bao can be defined as the backbone of the Xtools Mobile CRM market.      Xtools Palm       Compatibility: SupportIOS, android     functional:     Palm in the function of the treasure is particularly proud of the place, according to its product manager revealed that, although the palm of the treasure is based on intelligent terminal development platform, But its function completely according to the PC-side CRM framework to achieve, cloned the Xtools CRM 80%-90% function on the mobile end, including customer information, order system, e-mail, SMS, sales management, statistical analysis, Rights Management, task scheduling management, Inventory management and other Xtools rampant online CRM some prominent features.      Palm in the UI design also fully embodies the third generation of mobile CRM, the style of the sidebar function glance all functions, but does not affect the use of the function of the display, quite a bit like Samsung's style. As with Salesforce use HTML5 technology to achieve cross-intelligent platform graphics and text display, the background of the BI statistical analysis, once the input data can quickly make smart charts, sales management is a very convenient function.      Palm of the reason why the xtools is so valued is another reason is that it can be separated from the use of PCs, real mobile office space flexibility, do not use a computer can use a full-featured CRM, and once again reduce the cost of enterprise information; If you want to use multiple terminals, the palm of the treasure's data can also be shared with the PC side, therefore, "three screen in one" is also the most prominent characteristics of the palm of the treasure, PC, handheld computer, smartphone display synchronization, operation synchronization, visible as the third generation of mobile CRM, the palm of the treasure more outstanding completion from the PC to mobile changes.      Of course, in terms of security, the palm of the treasure is based on mobile cloud services, data in the terminal does not reflect, even if the terminal is lost there is no risk of data leakage.      Usability:     If you have some understanding of Xtools CRM users, I believe that the use of the palm of the treasure is no problem, or relatively easy to start; Then perhaps its powerful function will let the user some confused, the sidebar use is a trick, in order to solve this trouble, Xtools specially for its demo demo account and provide free trial 30 days of policy, I believe that interested enterprises may wish to try.      Salesforce Mobile crm     Everyone is no stranger to Salesforce, a company that has made a remarkable contribution to global online CRM, and has a good performance in the cloud and mobile. And their sense of smell is always a step forward, whether online mode, cloud mode, mobile mode, in the International all goIn the forefront. Touch.salesforce can be called the first generation of mobile CRM pedigree, its function is also commendable.      Salesforce Mobile crm      Compatibility: Support Windows Phone, IOS, BlackBerry os     functionality: The mobile version of the      Salesforce inherits the minimalist style of the PC, all of which are hidden in the minimalist interface in the form of a pull menu, but some of the unexpected features of the mobile end are much less than the PC side. It only contains customer information, schedule management, map services, sales management, rights Management five basic functions, expansion is very limited, but its PC-side single sign-on Unicom, suitable for simple sales logic field use.      It is well known that Salesforce has a unique social profile, so it also makes very good social optimizations on its mobile side, supporting the communication of subscriber calls at any time when accessing customer information. Use Blackbarry can save incoming call records directly into the Salesforce, customer information to maximize the perfect.      However, because its data is stored in mobile devices, it also faces some security concerns, but Salesforce is also thoughtful about security considerations that can be deleted from the PC side. But the data is stored in the cloud, so the PC side still has a complete database.      Salesforce Mobile end of the short plate is also obvious, for different operating systems can not achieve the function of synchronization, BlackBerry strong messaging system can provide strong social services, but for the other two operating systems are not so perfect, Apple's sales management is significantly better than Windows Phone and black Barry, so companies still face the choice of intelligent operating systems after choosing Salesforce Mobile CRM.      Ease of use:     because of its simple style, it is very easy to get started, but for some business logic seems to be similar to Chinese enterprises, applicable to multinational enterprises and foreign companies. The mobile end is equivalent to the extension of the PC end is inseparable, so to the PC side is quite skilled after the mobile end can be customized to some functions.      Chang Jie Tong crm     Chang Jie Tong CRM is a revolutionary product of Ufida, completely different from the traditional CRM, is also UfidaIt is a pioneer of the transformation of the banner, since the market has caused a good response, but because of many Ufida product line, Chang Jie Tong has not been vigorously nurtured, just put into the market when splashing waves, and then some weakness.      FREE Czech crm      compatibility: Support iOS, android     functionality:     Chang Jie Tong belongs to the first generation of Ufida Mobile CRM products, belong to an independent production line, its functions include customer information management, internal team management, simple sales management, simple statistical analysis, authority management. In the function compared to Salesforce has a great improvement, and the Chang Jie Tong CRM itself is based on the mobile end of the development, pay attention to mobile experience, in the UI design and interactive more humane, PU into the market has been a certain success.      Smooth in the function of the bright spot is a combination of remote Internet applications, have Ufida background support, can be paid through CRM, sales tracking from customer data to statistical analysis of the logic is relatively perfect, Basic can complete the work content of the CRM by the handset plus a small amount of PC end assistance.      However, the recent smooth-pass CRM and Ufida T3 combination, it seems from an independent product into a product of the mobile end, in the end is to create a mobile platform or weaken the Chang-jie-pass CRM is unknown, But one thing is for sure. The Chang-jie-Tong CRM has made great contribution to the innovation of Internet of Things in mobile CRM. But with the transformation of Ufida, Chang Jie Tong may become the victim of the merged product line.      Ease of Use:     The UI design of the agile CRM is simple and clear, basic function at a glance, as long as there is a little experience in using Ufida, it is easy to get started with this product. The only drawback is that, do not provide trial testing, the enterprise after the implementation of training costs must be taken into account.      Epilogue      Mobile office trend is unstoppable, mobile CRM products are more and more, the initial expected to reach 2014 years, mobile CRM category will increase 5 times times, So many mobile CRM products give enterprises a lot of opportunities, but also bring the type of trouble. In this paper, only three representative mobile CRM to make the selection of three suggestions, as for the price considerations of the need for enterprises can be a separate inquiry, believe that based on mobile cloud products are all enterprises can afford the range.

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