It specializes in selling sterling dollars, yen rubles, and renminbi.

Really want to create a website, specializes in selling--money, selling sterling dollars, yen rouble, as well as the renminbi, and Zimbabwe currency, everything, you will buy it?

Yes, it seems a little crazy. But with the sale of valuable animal sites, "key person" my idea is simply weak burst.

When watching the news, I thought that only Mexican drug lords could afford to keep a pet such as a treasure, and we were impressed by the white Tiger Black bear who killed 38,000 people.

Look at the domestic news, we know, in fact, the top pet is so close to us, using a social software, may be able to achieve the long-cherished wish, a top tyrants addiction. It may be a little tiger, or it may be a gorilla or a big-eared fox, and you can even book a small panda. The most expensive is only 160,000 yuan can buy. How full of temptation.

This is recently published in the "Beijing Youth Daily" on the real events, let us feel that the electrical business has pervasive infiltration into the social life of all corners of the same time, but also let us want to condemn profiteers are mercenary ugly face. It is estimated that they can trade their soul and organs online as long as they have a profit.

But the electricity merchant is innocent, the weapon holds in the different manpower, has the different function. Good people can be used to resist oppression, to resist aggression, and bad people can create oppression and slaughter. Money can be used to help alleviate poverty, can also make people rich, and even ill.

It is so innocent, because it seems unable to master its own destiny, even in the correct way, the fate of the electrical business is also in the hands of people, the use of what kind of tools, what kind of model to sell, what kind of products, how to use the logistics and payment means, to build how the operation team, success or failure, are determined by people.

Let's put a pressure on the nausea, careful analysis, from the sale of the top pet case, the electrical business practitioners can understand what. In order to do a good job in the electric business, promote the sound development of the electric industry, fundamentally despise all kinds of unscrupulous internet sales activities.

We have to reflect on why people can do so well in illegal business, but our legitimate business is often not satisfactory. Is the industry resources not so rich? Is it lack of money? Is it a team problem? I believe that these outlaws do not prevail in these respects.

The best they can do is the choice of products and distribution channels.

Products

The most fascinating part of the case is that it puts the product's advantages to a maximum. "Key person" that the most core of the electrical business is the product. Product good, relatively speaking, can solve a lot of problems. But the product is not good, but can breed a lot of problems, for example, even if you do well in logistics, service attitude is very good, the difference is always indispensable.

A lot of times, we do not always suffer from the electrical business is not good product category, or even if there is a good product category, the industry competition is also very big. Or, even if these are solved, but often because of various reasons to hold the product quality, resulting in poor customer satisfaction.

How to make your products in the quality of scarce products, to meet the needs of customers to the maximum, is the electric business to seriously consider the problem.

So in the prophase of the project planning, must choose a good category, and focus on new product development. Then, in the production process must strictly grasp the quality, the maximum guarantee that you are selling the highest quality products, in other places, can not buy such products, to avoid falling into the abyss of homogeneity. Give customers the feeling of creating only Bielo, let your product, never be imitated, never be surpassed.

In addition, must ensure adequate supply. No goods, we must do a good pre-sale.

Sales channels

In this case, the lawbreakers used social networking, the latest marketing channel, to sell rare animals on social software.

Such sales channels, very consistent with industry characteristics. Because it is illegal, can only be sold in private, so the choice of a certain private characteristics of marketing channels to carry out the sale. This also reduces the marketing cost to a certain extent, causes the profit to present the maximization.

It is also very important to find the right sales channel for the operators of the electric business. For example, selling electrical appliances on Jingdong, selling digital xun, and hotels and restaurants can choose micro-letter.

After you find the main position, you can also match the auxiliary marketing channel. For example, Taobao and cat selling products, can be paired with micro-credit marketing to improve sales. Not to mention in the Xun, you can even put the micro-letter two-dimensional code on the Xun platform, or use the micro-letter directly to the Xun platform drainage.

Electric Dealer O2O

From this case, we also saw the electric quotient O2O figure, they build this kind of online marketing, offline experience, offline trading mode, pay attention to the online interactive experience, under the line shop for the base, the development of online sales channels, and eventually the flow into the physical store model, relatively is also worth learning.

This and "key person" I have been looking forward to online trading online experience of the electrical business model, or there is a certain difference. But we can also see the vitality of this model.

This is also worth all the electrical business enterprises to learn, now the electric business enterprise, most of the practice is to concentrate on the online channel, the bottom of the line is almost equivalent to the blank. Or even if the cable shop, online under the line is almost completely cut off, and even the existence of line under the situation of mutual, very unfavorable to the development of the electric business.

Logistics and payment

In this case, the seller has little logistics, because he asked the buyer to pick up and pay at the scene. There is no logistics and online payments, can do so well, this is based on its strong product advantages and generated.

Then, when most of the seller's product advantage is not so obvious, the seller needs to do is to maximize the user experience, you can improve the delivery speed, as well as provide a better means of payment to start, to make up for your product advantages.

Customer Service

In this case, the seller has been taking pains to negotiate with reporters, which risked being caught at the risk of customer service, but they are even willing to make an exception to the reporters do not pay deposit inspection. Can this also make the electric business enterprise ponder? How to maximize customer satisfaction with consumer services?