Mobile Brewing Reform SP cooperation mode: Channel and CP will be separated

The April 22 news, people familiar with the matter, said China Mobile is brewing a reform of the SP business model, which will have a significant impact on the large SP enterprise that cooperates with China Mobile.　　Previously, China Telecom to the WAP partners issued a notice, said the plan in April 2010 to resume the full network WAP business display and billing, analysis said, China Mobile will soon resume WAP business billing. However, people familiar with the matter told Sina Technology, China Mobile these days are still studying the SP business reform, should be after the reform program will really resume WAP business billing.　　So, at first it may be a WAP billing point recovery, but WAP billing has not yet recovered so quickly. It is reported that China Mobile SP business model is also brewing reform, because the current mobile dream Network in China Mobile SP partners A large number of the future can not be so much. The existing pattern cannot continue.　　One of the reforms is the possibility of separating the SP product vendor CP from the channel, and the business model will be changed to a single SP partner, and the future may be divided into SP channels and CP, respectively. According to China Mobile's 09 earnings, 2009, China Mobile used value-added services to reach 463.386 million customers, annual growth rate of 10.4%; value-added business revenue reached 131.434 billion yuan, 16% more than 2008; value-added business revenue accounted for 29.1 of operating income %。 Many SP enterprises have been listed so far, and their large number of SP partners are awaiting the final release of the reform policy. (Cang)