Compagnie financière Richemont SA Peak Group, a luxury electric dealer Net-a-porter, will unveil the logo of the print magazine "Porter" in February next year, while "Porter" editor Lucy Yeomans issued a brief letter to the reader.
The Porter was scheduled to be published this fall, but the Porter project was postponed to give way to the mobile brand platform, which was unveiled in advance in September, to keep the platform market a pioneer.
According to the former British version of "Harper's Bazaar" editor-in-chief, Now "Porter" editor Lucy Yeomans introduced, "Porter" target readers are strong, fashionable, intelligent and adventurous women, content also spread around them. "Porter" content in addition to the regular fashion, beauty content, but also includes travel and other lifestyle content, even including novels.
"Porter" published 6 annual, 300 pages per issue, will provide more in-depth content, in fashion information and topics in the political, cultural and artistic areas of the wonderful story, the magazine editor Lucy Yeomans Hope to challenge Vogue, Harper ' s Bazaar and Elle and other magazines. Readers can subscribe to the magazine through mobile devices and apps, or they can buy it at the newsstand. As for the price of "Porter", Ms. Net-a-porter has not yet disclosed it.
Net-a-porter Tess Macleod-smith, vice president of Media Publishing, said the magazine had the ability to reach the strongest and most affluent and most fashionable customer base by Net-a-porter 6 million visitors a month.
Ms. Net-a-porter, who released her revised online magazine earlier this year, "The Edit is quite a thought." It was released free of charge on Ms. Net-a-porter's website, including fashion blockbusters, news, topics and interviews, and readers can click on the right items directly from within the page.
Net-a-porter Sister website Mr. Porter also launched the online magazine "The Journal" and the print magazine "the Mr Porter Post." Sales of the print magazine have reacted well, and the group has decided to increase its annual publishing period to six, doubling the printing volume to 130,000. In addition, Mr Porter has entered the publishing press, published by Mr. Porter editor Jeremy Langmead compiled the "the Mr Porter paperback:the Manual for a stylish of life, Volume one".