Networked insights raised 20 million dollars.

Absrtact: September 30 News, according to foreign media reports, marketing decision platform developers networked insights in Goldman Sachs Asset management company led the latest round of financing to raise 20 million of dollars in funding. So far, the company's total financing has been nearly 30 million dollars. Net

September 30 News, according to foreign media reports, marketing decision platform developers networked insights in Goldman Sachs Asset management company led the latest round of financing to raise 20 million of dollars in funding. So far, the company's total financing has been nearly 30 million dollars.

Networked Insights's Socialsense platform was established in 2006 to analyze social data to help brands develop strategies and plan expenditures for marketing, advertising, research, and product development. Networked insights says it can tap data from 750 million people and billions of online conversations each month to help marketers master the situation, simplify the research process and make advertising campaigns easier. Networked insights analyzed a lot of data to help the brand find the right place to advertise, whether it's on TV, cell phones, social networking sites or other media.

So far, networked insights has helped companies like Samsung, MillerCoors, MTV, Kraft and Starcom MediaVest plan 5 billion of billions of dollars in media spending.

The company plans to use the newly raised funds to develop machine learning and emotion recognition technologies. In addition, networked insights will strengthen its IT architecture.