New iphone China sales survey: not too bad

The iphone 5s/5c has been sold in the midst of skepticism about the new iphone "old-bottle medicine", but the cooling of Apple's flagship store in Beijing has cast doubt on how long Apple will be able to go on innovation, while the iphone 5c for a bunch of colored shells. When the new push is even more jaw-dropping, the industry says it may be the worst time to keep Apple awake, though it is far from over. Apple retail stores are in great contrast to history in Beijing Xidan Street, from Yue Cheng North to Virtual Hutong, China's high-end mobile phone show a street, because here at the same time ranked Apple flagship store, China Unicom Xidan Business Hall, Chinese telecom business, are three companies in Beijing, one of the largest stores, Every year the new iphone is on sale. September 20 morning, Sina Technology along the Beijing Xidan Street watched the three stores of the iphone sales, Apple Xidan flagship store has dozens of people lined up outside the station a lot of security. While the situation may not seem shabby, it would be a lonely time to compare to the iphone 4S sales over a year ago: "January 13, 2012, hundreds of customers, including migrant workers employed by scalpers, are lining up. The team braved the cold for the night outside the Apple flagship store in Beijing. The crowd broke out when the shop door failed to open at 7 o ' time. Some people started throwing eggs and shouting at employees through the windows. A staff member used a loudspeaker to announce the cancellation of the sale. Police ordered the assembled crowds to leave and sealed the area with yellow tape. The employee posted a notice saying that the iphone was out of stock. The Apple flagship store in Beijing suspended sales of the mainland's iphone 4S, as angry customers and scalpers threw eggs at them, considering that crowds outside the store were far more predictable than expected, and that China is now the iphone 5s/5c starter country, but scalpers has disappeared. It is said scalpers to go to the Apple Online mall, but the reality is that scalpers's profits are thin. Zhongguancun, a businessman to Sina technology, said previously iphone just started selling a machine difficult to ask, can increase the price of thousands of, but now in addition to the Golden iphone 5s value, the silver iphone 5s also to increase the price of hundreds of yuan, the gray iphone 5s everyone purchase very little, because there is little room for fare increase, The IPhone 5c asks very few people. The difference is very big in the big Yue city hundreds of meters away from the Beijing Unicom Business Hall also officially opened in the early 8 o'clock iphone 5s/5c, may be due to open the earlier reasons, exposed outside the queue of people is not much. However, it is interesting that the Xidan Telecom Business Hall is lively, famous TV program host NI and several Chinese students to the sound of the scene, hang up the iphone 5s/5c on sale of the huge banner, attracted a lot of people lined up in a long line. In fact, everywhere IPhone 5s/5c sales vary widely. Guangdong can be said to be one of the hottest sales of iphone 5s/5c this year. In Guangdong Unicom, some of the local business hall, the scene can also be found, queuing to buy the frenzy is still hot, queue of queues have been outside the business hall around several laps. From 8 o'clock the night before, there have been a lot of fruit powder to line up first. Similarly, in the morning less than 7 points, Guangdong Telecom Business Hall in front of the gathering a large number of "fruit powder", will be crowded hall. In Ningbo and Yi Road Telecom, according to the shop chief, "We have opened the door two hours early, but 5 o'clock there are queued to buy new iphone users!" Deep impression of a couple of them, male is to 5s, female is to 5c. However, according to Sina technology to a Western capital city, an operator of the office of the shop manager consulting, the business Hall 1 days only sold 15 iphone 5s/5c, and the iphone 4s wide gap. It is clear that the pomp and desolation of the eastern region in the west reflect the economic level of different places, and that the iphone 5s/5c sales in China will increasingly focus on the one or two-line cities. Unicom Telecom to promote the cause should be said, so that the iphone 5s/5c also a little "fig leaf" because of the operator's hard promotional campaign. China Telecom frequently relies on the Chinese sound to conduct a tour of the relationship, frequently invited famous artists and Chinese good voice students for the iphone 5s/5c, for example, Beijing Telecom invited China's good voice host Hua Shao special to the Business hall sales signature Books, The first ceremony and Zhejiang Telecom in the first day invited the famous actor Zhang Duo to Ningbo from the scene, together with his friend "cure injury song Days" Huling. In Guangdong, Guangdong Telecom invited Super team Guangzhou Heng da Group players and coach Lippi became the first batch of Guangdong Province Telecom version of the iphone 5S users, and Evergrande Manager "Silver Fox" Lippi became the first iphone 5S users of Guangdong Telecom. Unicom also prepared the benefits of preferential measures, for example, Guangdong Unicom in the online business booking of the user gift value of up to 600 yuan gift package, but also give 12G in Guangdong Province, the Internet traffic and 6G micro-credit flow, and even give users a family of Vice cards, which allows families to share a package, users will be greatly reduced costs. These huge support costs are designed to appeal to the iphone's 5s/5c, with two operators using purchase subsidies and marketing fees to help Apple retain some face and make the iphone 5s/5c the show for two operators. The "best" plastic version of the iphone 5c has also been analyzed, saying that Apple's iphone new first sales day, hundreds or even thousands of people queuing to buy a hot scene has long gone, mainly because Apple strengthened the control of cattle That is, the mobile phone number and identity information must be provided at the time of purchase, and two iphone 5S per person is limited., leading to a rather deserted scene. But the truth is not so simple, psychologically, "surprise" more from the internal "change", not the color. The iphone 5s/5c add up to 5 colors, 8 new products, but, the color is more, does not represent innovation. The iphone 5c is known as a plastic version of a previous product, but the price is not cheap, only 800 yuan less than the iphone 5S, but the configuration is the same as iphone5. Although the color plastic version of the iphone 5s is considered "the best" of the plastic version of the iphone 5c, the actual sales have proven that consumers do not accept it. Nokia has a lot of colors, but the advent of the smartphone era makes Nokia mobile phone change more color is still losing, now Apple's new iphone has played this kind of the underdog has played the story, it is doubtful that this is Apple's innovation?