For those who have a dream, their work can bring their own income, and be welcomed is undoubtedly the greatest pursuit. And the recent rise of a website. The fans of the web, documentaries, records, literature, comic books and technology products can sell their hobbies and works directly to their friends.
"Are you a liar?" "This is the question that Jia Yanhao was asked the most, and he had to upload photos and videos to the internet to prove that he was really decorating a pub in Tibet." "We can't prove we're not liars," he said. "On February 8, Jia Yanhao a project called" Decorate Our Inn "on a site named" Roll-call "to raise discarded furniture to netizens. In addition to furniture, users can also directly subsidize the renminbi, the amount from 20 yuan to 500 yuan, as long as you click "Support 20 Yuan", Net silver Payment window to jump out, enter your card number and password, you will be 20 yuan to the roll-call time network. Jia Yanhao Set a target of 1000 yuan, before April 8, when the net friend's donation reaches this quota, Jia Yanhao can obtain this fund from the roll-call time net.
Unlike ordinary financing platforms, the project owners of the roll-call network seek physical and even spiritual support through the Internet.
Writer Huan also sells his products on a roll-call-"The beauty of the Hand stitch: Shu Apple peripheral condom", different hand sewing products set have different prices, low 10 yuan, high 5000 yuan, to buy different grades of products can get different returns, such as blog acknowledgements, iphone sets, ipad sets, Notebook sets, signed books. Huan set up 5000 yuan in the most high-end suit, in addition to get "Shu hand-line products", but also "with Shu Handmade founder Huan Dinner Once". At present, there are 95 people to support Huan products have paid a total of 6664 yuan, much higher than the Huan set for their 6000 yuan limit.
The highest level of fund-raising is a girl with a tumor, her main product is her work in the hospital, "get out of the tumor June" comic books and T-shirts and other peripheral products. She was supported by a total of 326640 dollars for 4025 people.
One of the most romantic projects is a designer from California who wants to propose to his girlfriend and collect "crowd actors" on the internet to send him a postcard of a wedding greeting. The rewards he offers are also localized: support for 13 dollars to get a postcard from the United States and the hostess of the United States for free purchase once; a 99-dollar net friend can enjoy a free night of accommodation provided by the host during a trip to Los Angeles, "plus my personally chefs reception." After the project is not finished, the male owner has received many postcards.
Roll-call time online there are more than 200 such projects, including manual works of the most design class, there are 40, with fund-raising documentary film as the representative of the film and television projects there are 25, there are 31 travel-related projects, in the collection of travel expenses or to collect goods to decorate the hotel. The sponsors of these projects will be successful only if they have received more than two months ' financial support for their goals. Unlike ordinary financing platforms, they seek physical and even spiritual support through the Internet, and sites like roll-call are classified as public websites.
Science and technology, design product selection and the request of in-kind return, originates from He Feng the position of the naming time--make the pre-sale channel of the creative product.
He Feng also paid attention to the growth of Kickstarter's website in the United States. In early 2011, he returned home with his buddies to set up a roll call time, with the first round of angel investment 500,000 dollars of help, a year has made this site a little people angry.
Up to now, the roll-call time has received two thousand or three thousand project proposals, "almost 10 of them in the previous". At the beginning, He Feng from friends to find some documentaries, later projects more and more, mixed. There are proposals to raise money to get married in Europe, He Feng's assessment is "just easy, even if someone is willing to support them, we will refuse." There are such terms on the roll-call time line that "do not welcome items that meet personal material needs". But if you are a self-abusing tour, the roll call will pass, such as an older unmarried young woman one motorcycle to London to see the fog, or 155 people support 10584 yuan.
"This kind of project is not in line with our original intention, we have not been on the tourism project for nearly half a month." I don't think so. Many items are charitable and we feel unsuitable, but not exclusive. And some of it is totally hilarious, like being a spaceship. He Feng said, "We all demand that we have to repay our supporters in kind, and that this kind is valuable." For example, a ballad singer is ill, he sells CDs on the net, the store sells 60 yuan, he also sells 60 yuan. What we do is buy behavior. Not (donations), this is a misunderstanding. If you are sick and want everyone to raise money to treat you, there are other platforms that are not suitable for our platform. ”
From entrepreneurship to now, He Feng most want is a good project. What is the best project for a public-funded website? He Feng An example: a geek invented an electronic watch that interacts with the iphone, with sales of $10 million in Kickstarter. "There are few projects with a very technical content in the country. "He Feng once approached a Beijing geek organization for half a year," but none of the projects came over and didn't know why. Maybe we're not offering what they want, they're not necessarily short of money. They may just do their own fun, we are going to sell and mass produce. ”
Science and technology, design product selection and the request of in-kind return, originates from He Feng the position of the naming time--make the pre-sale channel of the creative product. What this means is that every project owner succeeds in "selling" his or her project after a roll call, and a 10% sales commission is drawn from the roll-call date. "Ordinary sales channels are generally 15% to 20% of the Commission, buy some also received 30% to 40%." 10% is an acceptable rate, and we can maintain the operation. "Over the past year, the name of the project on the cumulative raise in 2 million yuan, the site has made 200,000 yuan income." Although the new project "Apple Disk", like "apple Peel", has not yet been successfully raised, the He Feng has seen hope in the biggest sales of "Go away tumor King", "publishing and music will have great potential".
He Feng This explains the business ideal of a roll call: "This project is a niche product that can be found by us who like this product." For example, you want to write a book, this book only 200 people in the country like, everyone out of 100 buy your book, this 20,000 dollars enough to make a book. This kind of book will never come out before, and my ideal is to make some creative ideas that never existed before. ”
Since financing and raising funds are regulated by the financial sector, "work closely with lawyers" from the start of a business call to avoid regulatory risk.
Documentaries, records, literature, comic books and technology products fans can find their own friends in the watercress and further in-depth communication and interaction. Roll-Call time is more practical, you can sell your work directly to your bosom friend.
As a Tibetan control, Jia Yanhao his project to roll-call time, originally is to raise "usually cannot use, throws and feels the pity the object, the object may be the refrigerator, the washing machine, the teacup, the kettle, the cushion, the oven, the poster ..." by the way accumulate point also is Tibet control customer resources, Jia Yanhao initially only set up a 20 yuan support file-is the membership card production and mailing costs, but "everyone is lazy, feel that direct cash support than mailing items come faster." In a lot of people "20 dollars too little, want to donate some more" under the agitation, Jia Yanhao to support the fund to increase the file to 500 yuan, and finally won the support of 146400 yuan.
"Compared to our overall investment, this money is insignificant," he said. "Jia Yanhao spent 1.5 million of the money on the hotel renovation and raised the money," in addition to membership cards, used to buy 3D TVs, high-definition projectors, sofas, games consoles and computers in the public Exchange area, which are offered to residents free of charge.
Unlike Jia Yanhao, which runs away from it to open hotels in Tibet, more it people want to raise capital and fulfill their entrepreneurial dreams. He Feng received some of the Web site's entrepreneurial team to finance 1 million of the demand. In the case of a call-time network, this is a restricted area-"prohibit the initiation of projects involving equity dividends, loan repayments, profit dividends, copyright sales and other types of capital operations." "Because financing and raising money are regulated by the financial sector, it is" working closely with lawyers "from the start of a business call to avoid regulatory risk.
Another risk for the site is the authenticity and execution capabilities of the project Publisher. Jia Yanhao worry that "some people with ulterior motives may have an opportunity". But the authenticity of the product is a nuisance, like Taobao, as a platform for many times to say not clear. He Feng wants buyers to "communicate with the Publisher to determine the authenticity of the project." If he can't answer your question satisfactorily, we suggest you not invest in the project. The other is that the project is not as good as you think, and the supporters have to be prepared, because after all, you're buying an anticipation, not a ready-made product.
To this end, the call time requires the project Publisher to carry out detailed identification and ability to prove, "if he can not prove his ability, no one will support his project, more than 200 projects, more than 100 are unsuccessful, did not raise money."
Jia Yanhao felt that his project was supported beyond imagination because "at first it was not about how much money was raised, but about raising things." "Before our event, most of the projects were for money purposes," Jia Yanhao said. People who really have dreams need not only money but also spiritual support. For example, some people like singing, hope to do a personal concert, you can through the public to participate in the website. ”