Absrtact: Outbound Travel community website Poor tour announced today and the United States Airbnb short rental company to reach strategic cooperation. According to the plan, starting from June this year, users can check out the private residences of the tourist destinations provided by Airbnb on the poor travel network. Cai Jing, chief operating officer of the poor tour
Outbound Travel community Website Poor tour announced today and the United States Airbnb short rental company to reach strategic cooperation. According to the plan, starting from June this year, users can check out the private residences of the tourist destinations provided by Airbnb on the poor travel network.
Poor tour chief operating Officer Cai Jinghui introduced, the main content of the strategic cooperation, in addition to the current Airbnb traveler guide of the Poor tour of the online, but also includes online and offline activities, joint marketing, and the global characteristics of tourism destinations feature exhibition activities.
According to the introduction, poor tour and Airbnb has now launched a joint travel handbook, the future, the two sides also plan to launch a series of activities, for example, Airbnb will participate in the poor travel light Year plan, to help Chinese college students to experience the different countries of the customs and traditions; Airbnb will spread the idea of "sharing the economy" among Chinese users.
Relevant data show that China's outbound travel is ushering in a period of growth, and the form of short rental accommodation will become China's latest trend of outbound travel. It is understood that the cooperation with the poor Airbnb is a San Francisco tourism Community Company, mainly to provide visitors with the world's private housing, the company from 2013 began to try to contact the Chinese outbound travel market.
"In addition to cooperating with Airbnb, we will also seek cooperation with other overseas destination service providers." Cai Jinghui said, "The online travel industry has changed too fast in these months, and we have more to focus on than what our competitors do, but what they should do." At present, poor travel is still to get users on the mobile side, and to meet the user's experience, with our information to help users make trading decisions. ”
"In the visible range, we will still focus on the outbound market, because there are a lot of user pain points need to be resolved." Cai Jinghui said that the poor tour is also considering the issue of commercialization.
It is understood that the poor tour has been 10 years ago, the simple sharing of the community developed into a comprehensive outbound service platform, the user scale is close to 40 million, mobile end users in tens of millions of monthly active users around the conversion rate of about buffers, but at present at a loss.