Public comments: Resolutely maintain the content of objective and independent

Recently, the public reviews the joint Shanghai police to fight the third party hype company, resolutely maintain the objective independence of the content. It is reported that some Third-party hype agency by the police "extortion" charges and transferred to the public prosecution organs, the company was also ordered to suspend business.

Since the hype reviews, professional evaluation of the third party hype, the public comment has been taking positive measures, in order to allow consumers to obtain more reference value of consumer information, but also to enable businesses to obtain high-quality operating ecological environment.

Beijing Sheng Law firm, the director of the lawyer Yu Guofu that the third party hype agency and professional evaluation, in the public comment on the platform to give a bad rating to threaten the merchant to pay money behavior is illegal, "This is a typical act of extortion, in the amount of large or more times, The perpetrator would constitute a crime of extortion.

Public comments about the relevant people, in the public comments on the inside, there is a CEO focus on completely independent of the business team outside the integrity of the team, their job is constantly with cheating and speculation, false comments to do the struggle, their KPI assessment is not affected by sales performance, only the fundamental interests of the company, the integrity is responsible for the comments.

According to the reporter understand, the public comments on the establishment of 11 years to purify the environment has made a lot of efforts to establish a rigorous review mechanism and a more reference rating system.

As far as the review mechanism is concerned, a comment to be displayed in the public Comment page provides references for other users and requires a large number of algorithms to test. At present, the public comments have 100 or so algorithms to filter false comments, and every week has a new algorithm to follow up on the timely identification of new means of speculation, has been able to eliminate 95% of false comments. In addition, in order to ensure the accuracy of the algorithm and improve the recognition rate of false comments, the integrity team also works with Bing Liu, the U.S. Data Mining Association, and the research team on the basic anti cheating algorithm.

It is reported that 2013, the public comments on the integrity of the team to shield the offending account number (vest, Navy account) more than 260,000, processing high-star members (more than 4 star members) 92, of which, was deleted more than 20 hype comments on the merchant more than 2000.