Samsung Power wearable Equipment screen technology will be the core competitiveness

After the smartphone boom, wearable devices have become a hot topic in the IT world. Smart devices that are worn at anytime and anywhere are considered the most eye-catching of the mobile internet era. "Jawboneup", "Samsung Galaxygear", "Googleglass", now consumers have been able to see such a lot of real wearable products. Although the current wearable equipment and the use of the experience there is a lot of room for improvement, such as googleglass and other products have not really listed sales. But in the long run, it will be a market far beyond the imagination of PCs and smartphones. When it comes to PC times, computers occupy most of the office hours of people; In the smartphone era, mobile phones are the most life time of people, and in the future, ubiquitous wearable devices are likely to be "7 times 24 hours" with people working life. From this point of view, the commercial value that can be found on wearable devices will be greater. It will also change people's way of life more directly. According to the "2012-2013 China wearable Equipment Market research report" released by the media, the data show: 2012 China wearable equipment market all kinds of equipment shipments reached 2.3 million, Market size of 610 million yuan, is expected to 2015 China market can wear equipment market shipments will be more than 40 million, the market size reached 11.49 billion yuan. Compared with the size of the smartphone market, wearable equipment is still insignificant, but as a new gateway to the future mobile Internet, it has become a strategic location for major manufacturers to compete. In the case of smart watches alone, there are many different backgrounds in which manufacturers have quickly launched their products. For example, from the consumer electronics industry Samsung launched the Galaxygear, the main upstream chip business Qualcomm released a Toq watch and some of the domestic Internet background companies such as the Royal Shell, have launched their own brand of smart watches. Ai Media Consulting CEO Zhang that at present, the manufacturers are still in the stage of nurturing the market, we are groping the needs of users. But the future, wearable equipment will usher in more intense competition, and screen technology, battery endurance, etc. will become the core elements of competition. It is hard to judge who will lead the market in the future. Samsung, however, believes that their vertical integration capabilities in chips, storage and screen technology will give them more leverage. In particular, Samsung is currently pushing the flexible display technology, the future will become an indispensable core of wearable equipment. "Smart watch" test water at present, many manufacturers have "smart watch" as its test water wearable equipment, the first direction. Samsung is the same, in Germany this year's IFA International electronic consumer exhibition, Samsung in the release of the new generation of large-screen flagship machine GALAXYNote3, but also synchronized launched its first smart wearing equipment--galaxygear. It configures the 320x320 pixel resolution on a 1.63-inch screen, up to 277 PPI, so that the definition of GAlaxygear far away from similar products. Meanwhile, Samsung has customized an Android system for smart watch depth. The control of the watch is realized mainly by gesture operation. According to Samsung's introduction, Galaxygear's big touch advantage is that by sliding and clicking, you can do most of the work, eliminating the need for a lot of unnecessary cumbersome buttons on the fuselage. For example, when the user is in the desktop state of Galaxygear to the slide, you can directly into the camera function, and the upward slide can quickly enter the Dial-up interface. In addition, a significant difference between galaxygear and other products is that the wrist strap is equipped with a separate camera. The pixel reaches 1.9 million, can take the maximum size 1392x1392 still photograph, record the longest 15 seconds 720P high-definition video. From the current Samsung for the functional design of galaxygear, its positioning is only as a Note3 accessories. Galaxygear and Samsung Note3 can match the interconnection and realize the information synchronization. With the intelligent delivery (Smartrelay) feature, when users receive new information or missed calls, Galaxygear will intelligently unlock, users to quickly browse new information and see new notifications only one step, no cumbersome operation. A typical use scenario is where the user puts the Note3 in a bag, gear the watch, and does not have to take out the huge cell phone frequently, without worrying about missing important information. According to insiders, the Samsung flag will have more equipment to connect with the Galaxygear, including GALAXYS4, GALAXYSIII, Galaxynoteii, GALAXYMega5.8, GALAXYMega6.3 and Galaxys4zoom. It is reported that the first three devices to upgrade the system to Android4.3 can realize interconnection, and then three devices can download the patch to achieve the interconnection with the galaxygear, plus GALAXYNote3 and GALAXYNote10.1 of the original support, there will be 8 devices have this collocation galaxyg The intelligent experience of the ear. The Gear watch is currently just a small test of Samsung's wearable equipment. In the future, Samsung may have more powerful, more independent wearable devices to make its debut. The imaginary space of the flexible screen at a recent Samsung analyst earnings meeting, Samsung Electronics CEO Bang Kwonoh-hyun the five new products Samsung is currently working on, including mobile phones, curved phones, wearable devices, curved phones and folding phones. Whether it's a curved cell phone or a folding phone, these are products that we now seem to be far away from, with the core of flexible screens and battery-related technologies. The Wall Street Journal also wrote an analysis that Samsung's "ultimate goal" was to create a curvedMovable wearable equipment for curved screens. These devices, equipped with a flexible screen, can be wrapped around the wrist like paper, and can be easily rolled up. Samsung recently filed a patent application in South Korea. The patent is a mobile device that looks very similar to a tablet computer, with a collapsible display. Samsung has not introduced the patent and the products to be introduced too much. Samsung also registered another patent application, a wearable device designed for human head development. This device, when synchronized with the smartphone, can play music or answer the phone. Currently Research flexible screen technology manufacturers are not many, mainly Samsung, LG and other companies. According to reporters, South Korean technology giants developed flexible screen technology, are based on OLED display technology, which can make the screen thinner. After adding the elastic material, the screen can also be bent, even completely folded. Of course, this technology is still immature, Samsung and LG and other companies are trying to overcome technical problems. It is not hard to imagine that once the flexible screen technology can be commercially available, wearable devices will bring more space for imagination. Screen size will not be a problem affecting the portability of wearable devices. According to Samsung's plan, they will be formally introduced in 2014 to flex the screen, truly flexible. And by the year 2015, Samsung will also be rolling out foldable display products. Bang that the components in the future "smart" equipment development will play an important role, and Samsung in this area has the advantage of the entire industry chain. In fact, in addition to the flexible screen, the future wearable equipment will also be able to battery endurance, battery flexibility, such as the safety of more stringent requirements. According to Samsung's internal disclosure, the focus of their current research and development is in the battery range, flexible display and other areas to achieve greater breakthroughs. Look forward to "killer" application inventory of the currently accepted wearable equipment, to Jawboneup as the representative of the sports bracelet, Samsung Galaxygear as the representative of the "smart watch", as well as Googleglass represents the smart glasses are wearable equipment in several main forms. According to the feedback from the sales channel, Googleglass and Galaxygear are the most concerned, while the sports hand ring becomes a wearable device which is more familiar to the users. "At present the wearable equipment in the market is mainly concentrated in the life auxiliary function, most of the equipment needs to use with the smart phone, and to achieve monitoring of physical health, exercise and rest time and other functions." This kind of product has already occupied the market mainstream recently. Said Kailash, vice president of the Di letter. Now, however, the problem with wearable equipment is similar to that of smart television. In addition to hardware and price factors, the lack of "killer application" sticky users, but also the new "smart" products are difficult to get the key. Users need a reason to be interested in using them every day. In general, wearable equipment is still a "narrow-crowd" demand, the lack of access to all users of the use of the scene. Samsung said it would invest more in application services toThe introduction of "Killer Application", will narrow the demand gradually into rigid demand, improve user experience and acceptance. According to the "2012-2013 China wearable Equipment Market research report" released by the media, Chinese consumers are interested in wearable equipment in sports fitness and recreation, respectively, accounting for 59.5%, 57.1%. Next is the intelligent switch (42.9%), medical Health (33.3%), remote control (31%), personalized recommendation (27.2%) and so on. According to the reporter understands, in the wearable product aspect, Galaxygear only is the first step small test water, the future Samsung itself already has many plans. Samsung, for example, will release health-care products that combine displays with sensors, and more wearable devices that are closely related to user needs. The global market for wearable electronics will reach $8.3 billion trillion by 2018, and the compound growth rate for the next 5 years is expected to be as high as 17.71%, according to a new report released recently by Researchandmarkets, a market research institute. In 2012, the global market for wearable technology earned 2.7 billion dollars, with wrist-wearing equipment earning 876.7 million dollars. Kailash predicts that after smartphones and tablets, wearable devices will become the "new darling" of smart terminals. In the near future, users may not be the most inseparable from the smartphone, wearable devices will become users can not bear to give up the other half.