Shenyang: "One-stop group buying" Popular Spring Festival market

Xinhua Shenyang January 31 (Xu Xing) The footsteps of the spring festival is getting closer, the citizens of the new Year's consumption enthusiasm is unprecedented. Shenyang Industrial Exhibition Hall, is in full swing in the Shenyang Food Festival series activities, a period of time since the popular online "one-stop-shop", began to appear in the exhibition, attracted many people to participate in it.

In the cooked food sales area, "a chicken: 25 Yuan, a duck: 38 yuan; group Purchase price: A chicken + a duck = 40 yuan" banner attracted the reporter's eyes, a rough calculation, buy prices equivalent to 65 percent, very tempting. According to Mr. Wang, the owner of this year, we all play to buy the signs, single buyers too expensive, buy cheap so much, bought more people.

Reporter visit found that many stores in the retail based on the introduction of the package-type "buy" strategy. Shenyang Food Association Secretary-General Sheng told reporters, "One-stop group purchase" similar to the former said "through-train service", while the price concessions more. This year's "one-stop" one of the main features of a variety of organizations, whether it is a group or individuals, whether the students or workers, whether in bulk or gift box, there are group buying activities, can meet the different needs of different groups of people.

"One-stop-shop" is in the background of intense competition in group buying sites derived from a set of affordable, convenient, service in a new model, now also used in the Food store management.

However, behind the cheap, brand quality, food safety issues can also be protected? In this respect, we interviewed the Shenyang Food Association president Chen Jihong. She said that can participate in the Shenyang Food Festival must be members of the association, need to undergo a series of applications and approval process, including the relevant license, enterprise size, sales quota and many other conditions, such as "Male Chau" "Red Plum" "Clagus" these big brands, people can rest assured.

She also made an analogy, "one-stop group buying" is similar to "the second item hit 80 percent, the third product hit 70 percent" promotional means, buy more concessions, and then make a door-to-door, after-sale protection, on the one hand, the people at ease, on the other hand, food enterprises are also building their own brands. In this way to stimulate domestic demand, we all feel comfortable.

The public's concern about food is generally focused on safety, benefits, brands and several other links, and "one-stop group buying" from the network to People's http://www.aliyun.com/zixun/aggregation/38214.html "> Real life, On the basis of satisfying these basic needs, it highlights the comprehensive and service, so that people can spend more comfortable!