Sina 200 million to set up Weibo developer Innovation Fund

Source: Internet
Author: User
Keywords Fund establishment innovation developer Sina
Tags abstract added advertising application application development applications based blogging

Absrtact: Sina 200 million yuan set up the micro-blogging developer Innovation Fund and the entrepreneur 37 divided into yesterday, Sina to join hands with Sequoia Capital, IDG Capital, Innovation Workshop, Yunfeng Fund, DFJ Five top investment institutions, officially launched China Weibo Developer Innovation Fund, this is the country


Sina 200 million yuan set up micro-blogging developer Innovation Fund and entrepreneur 37

Yesterday, Sina, together with Sequoia Capital, IDG Capital, Innovation Workshop, Yunfeng Fund, DFJ Five top investment institutions, officially launched the China Micro-blogging Developer Innovation Fund, is the first dedicated to micro-BO application Development Fund.

Sina CEO Cao Chao said that personal use of micro-blogging business is a good time, Sina will not only invest in the Fund developers, in the future, Sina will be in technical exchanges, business incentives, application promotion and other aspects of supporting developers.

Our domestic young entrepreneurs have another way of financing. Yesterday, Sina, together with Sequoia Capital, IDG Capital, Innovation Workshop, Yunfeng Fund, DFJ Five top investment institutions, officially launched the China Micro-blogging Developer Innovation Fund, is the first dedicated to micro-BO application Development Fund.

Sina CEO Cao Chao accepted this reporter interview, said the personal use of micro-blogging business is a good time.

One-year scale of 200 million yuan

It is reported that China's micro-blogging developer Innovation Fund a period of 200 million yuan, of which Sina contributed 100 million, accounting for 50% of the investment ratio. The fund will provide a full range of financing services to individuals, groups or companies around the development of third party applications in micro-blogging, nurturing and supporting outstanding applications on Sina Weibo's open platform, which covers mobile applications, tools, content, and games.

Chao said that the single investment of the Innovation Fund will be based on entrepreneurial companies and individuals under 3 million RMB.

Sina Weibo released a number of support policies for developers, will stimulate the enthusiasm of micro-blogging developers, China Weibo market will usher in a blowout.

Most of the revenue goes to developers

According to the plan, the commercialization of Sina microblogging platform will be based on advertising self-help and the application of value-added services in two aspects. Sina Weibo in charge according to Peng Shaobin introduced, through Sina Blog sharing program, some well-known bloggers each month advertising fee over million, compared with the Sina Weibo will provide a more diversified advertising model. On this ad service platform, advertisers and developers can make two-way choices and achieve their own bidding.

In the application of value-added services, the current number of Sina Weibo users have exceeded 50 million, as the number of users of the further growth, both corporate users and individual users will generate some of the demand for fee-based services, which for developers through the application of value-added services to obtain revenue created space.

According to the Convention, once the platform application of value-added services to the partition, the platform will dominate the basic position. But Peng Shaobin said that developers on Sina Weibo platform to develop the application of value-added services, Sina Weibo platform and developers will use a 3:7 percentage of the application of value-added services to the majority of the revenue to developers. He added that the revenue from the application of value-added services would give developers enough resources and confidence to develop other good applications.

Related reports

Weibo application development or

Introduction to Internet entrepreneurship boom

Yesterday, 2010 China's first micro-blogging developers Conference, the Conference to explore the micro-BO open platform for innovative applications on the theme, but for third-party developers of the microblogging open platform application, or become the next Internet entrepreneurship boom.

Sina said that developers on Sina Weibo platform to develop the application of value-added services, Sina Weibo platform and developers will use a 3:7 percentage.

In response to the question of Weibo's profit model, Sina disclosed its microblog business model for the first time yesterday, saying it would be based on two aspects of advertising self-help and application of value-added services.

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