Small Red Riding Hood anti-attack business: selling ticketing and gaming cards online

Source: Internet
Author: User
Keywords Red Hat logistics business and games
On the small Red Riding Hood website, already can see some of the content of the company, September 29 news, domestic well-known logistics enterprises, "small red Riding Hood" is a massive intrusion into the upstream industrial chain.  Tencent Technology recently learned that Little Red Hat website (bjxhm.com.cn) will soon launch a series of business, and provide milk, water, ordering, ordering, oil and performance tickets, game cards and other products online shopping services. This is also the first large-scale logistics enterprises to enter the field of business. Prior to this, the logistics enterprises and enterprises were ranked in the upper and lower ends of the industrial chain, the enterprise through logistics enterprises to complete product distribution, logistics enterprises through the human cost and distribution advantages to obtain corresponding profits.  The relationship between the two is often described as "fish and fish dependency".  However, the "unexpected" move by Little Red Riding Hood into the field of business may have a direct impact on the domestic industry.  Over the past decade with the Internet insulation in fact, in the past decade, Little Red Riding Hood has been engaged in traditional newspapers and periodicals, such as offline services, in addition to having a simple website, the enterprise is almost insulated with the Internet. Little Red Riding Hood was first founded in July 1996 by the Beijing Youth Daily.  August 2004, small Red Riding Hood through equity cooperation, the United States and several newspapers group restructuring set up small Red Hat issue Co.  Until recently, Little Red Riding Hood carefully stepped out of the business of the first step--September 8, small Red Riding Hood website through the formal revision of the opportunity, the first time to launch the Mid-Autumn festival mooncake ordering and online subscription products such as business. Small Red Riding Hood to Tencent Science and technology, said Little Red Riding hood of the moon cakes ordering and newspaper ordering mainly for the Beijing, did not cover the whole country. Product categories are not many, such as Mooncakes have only two brands.  However, after nearly one months of trying, little Red Riding Hood has achieved encouraging results on its online sales. This "experiment" also determined the Little Red Riding Hood to continue to do the same.  These people said that little Red Riding Hood in the future will rely on the publication of newspapers and direct marketing of traditional advantages, to create "family Services" and "business services" as the focus of E-commerce brand. The future will be the introduction of ticketing game Card business September 29 morning, Tencent technology in small Red Hat website found that the home eye-catching department has launched a "family service" plate, including newspapers and periodicals, milk, bottled water, food, ticketing, game cards and other ordering activities.  However, in addition to the press, there is no specific content in other columns.  According to the above people, small red Riding Hood site will soon launch the above services, and constantly improve product range and content. It is noteworthy that little Red Riding Hood provides a clear distinction between the business and the domestic consumer Web services: Small Red Hat users can choose to pay online, but also select door-to-door payment, and only the Beijing area.  At the same time, Little Red Riding Hood allows users to buy the products directly through the customer service hotline – a practice that is clearly rare in the consumer business.  According to the above people, small Red Hat website will also create a "more dazzling cooler" E-commerce platform: As long as users login to the site, you can clearly query the small Red Hat storage and transportation of transport and line, you can understand the small Red Hat direct marketing, cod business and financial services and other value-added services content. It is reported that small red Hat is also Beijing's main DM (direct investment) one of the brands. At present, Little Red Riding Hood has formed a community delivery, newspaper clips and a combination of address delivery of the integrated business model, and the appropriate home, Coca-Cola, Agricultural Bank of China, Unicom and many other enterprises to provide services.
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