Sogou Mobile phone Input Month active user number of breakthrough 150 million

In the second quarter of this year, Sogou mobile phone input Month active user number of breakthrough 150 million, the market share has exceeded 60%; Total number of mobile map users has exceeded 50 million

"At present, Sogou in the wireless end of the layout has been basically completed, mainly around the six major plate expansion, namely input method, browser, search, mobile phone assistant, number pass and map." Sogou CEO Wang Xiaoquan said.

A few days ago, has been caught in the purchase of gossip Sogou just released its Q2 earnings, and it is the report provides optimistic data, so that Wang Xiaoquan can talk about strategic layout so confidently.

Data show that the period, Sogou achieve revenue exceeding 50 million yuan, year-on-year growth of 66.7%, the chain growth of 28%. This performance, equivalent to 2012 Sogou six months of revenue. At this point, Sogou achieved 12 consecutive quarter 24% of the compound growth rate, is currently the fastest growth of the internet companies.

Wang Xiaoquan said that the current Sogou overall revenue growth is robust, wireless business strategy layout is basically completed, the core product users grow fast, the company's business pull effect is also significantly enhanced.

Layout Wireless Card Position Warfare

Everyone sees that wireless is the next step in the industry, Ali, Baidu through acquisitions, Tencent through the Copy PC mode, complete the card bit. But Kaka is not just a game for the tab giants. For example, Sogou, have their own play.

According to Wang Xiaoquan Introduction, in addition to mobile search, Sogou has launched a mobile phone input method, mobile map, number pass, voice assistant, mobile phone assistant, such as more than 10 wireless products, in the text input, call management, map services, voice engine to the browser and other import Bing array. Among them, a number of products are the industry initiative.

"Our card bit logic is, through the input method to take over the user text input, the number pass attempt to take over the user's telephone management, map take over the user travel and geographic information services, voice assistants take over the user needs themselves, several major products have become mobile portal capabilities." Wang Xiaoquan that, once these services and Sogou search through, Sogou in the wireless field status will be more stable.

In Wang Xiaoquan view, more important is Sogou's technology and innovative genes, "this gene allows the company in product development, technological innovation can quickly find trends, occupy the initiative, with strong hematopoietic and growth capacity." ”

Results show that the second quarter of this year Sogou wireless product users increased significantly. Sogou Mobile phone Input Month active user number of breakthrough 150 million, the market share has more than 60%, continue to stabilize the mobile input software first. In addition, Sogou Mobile map Integration of traffic navigation features after the user pro-Lai growth rate, the current total number of users has exceeded 50 million.

Wireless services start to harvest

In fact, Sogou's wireless service will not stay in the "layout" of the level, but in the commercialization of more exploration. Outside the PC business, it has become another "engine" that drives the development of the company.

Sogou New Product "number Pass" as an example, it has with Shun Fung Express, Century Jiayuan, No. 1th Store, Fank and other enterprises to provide "telephone identification" services, and through the wisdom of the package to join the identification and evaluation of the number. Sogou number Tong also with Sina micro-blog to achieve strategic cooperation, Test water "communication record + micro-bo Social" innovation services, these imaginative cooperation, subversion of the traditional meaning of the "communication record", rediscover the "phone number" in the mobile Internet portal value.

"In fact, many businesses are in the form of numbers, not as Web pages," he said. Wang Xiaoquan that the value of the number pass is not fully excavated, the future development space is very large.

"Internet connection people and people, this achievement of Tencent, connect people and information, achievements Baidu, connect people and goods, achievements Taobao; the next opportunity is to connect people and services. He pointed out that the mobile internet across the world will bring huge opportunities, and Sogou numbers and other products are walking in this trend.

CNZZ data show that June Sogou search market share reached 10.5%, up 47% from the same period last year, the search business created revenue after Baidu is in the industry second.

It is worth mentioning that the search dog in the classification of continuous cultivation into the harvest period, shopping search, college entrance Examination search, knowledge search, material search and other characteristics of products to contribute significantly to the second quarter flow.

Previously, Sogou in the PC side to create a "input Method-browser-search engine" of the three-class rocket model. "In the wireless field, we will build a new system, in addition to the input method, search and browser on the traditional advantages of the PC to the wireless internet, Sogou also in the direction of wireless search in the future to explore." "Wang Xiaoquan said.