Specific media has announced the cutting of less than 8% of its employees

Absrtact: September 30 News, according to foreign media reports, science and technology blog TechCrunch author Linao (her Rao) wrote in Thursday, social networking site MySpace owner Specific Media has announced the cutting of less than 8% of the company's employees, The employees are mainly from the sales and Operations department

September 30, according to foreign media reports, science and technology blog TechCrunch author Lina Ol (her Rao) wrote in Thursday, social networking site MySpace owner Specific Media has announced the cutting of less than 8% of the company's employees, The employees are mainly from the sales and Operation departments. Specific media the layoffs aim to address the redundancy problem between the two business units, sales and operations.

Specific media currently has about 750 employees, the number of staff cuts between 50 to 60 people. Specific media said in the statement: "Companies need to consolidate their strength to ensure that the number of employees and the direction of a better configuration." ”

Don't consider Myspace,specific media is an advertising technology company that allows marketers to buy digital ads from networks, televisions, online videos, mobile platforms, and to increase the audience ratings and brand awareness of content owners. Earlier this year, specific media bought MySpace from News Corp at a price of 35 million dollars. According to a deal signed by specific Media and News Corp at the time, MySpace cut jobs This June, with nearly half of MySpace's 400 employees leaving the job.

Chris Vanderhook, specific media chief operating officer, said in a statement today: "After the acquisition of MySpace, we have made a lot of progress in the integration of two companies, and we have new ideas for streamlining our business." Chris Vander In addition to the synergistic effects that have already emerged, there are some innovations and improvements to be made to achieve the goal. We are successfully implementing our established plan, and as the company develops further, we will develop a new strategy "

Unfortunately, specific media recently decided to cut back on the MySpace plan. In addition, MySpace's traffic is still falling.