Such as the wind up: From the occasion where the passenger to operate independently

Source: Internet
Author: User
Keywords Aging Where off such as wind world Arima
Tags access business company customer customer development customers development distribution

DoNews July 2 (Reporter Dan Dan) Wherever Eslite eventually failed to retain such as wind.

June 30 Rufeng formally withdraw from the Department of Guest lines, defected to CITIC Industry Fund, a wholly-owned highway expressway company world Arima arms, will be the world Arima's express brand independent operation, the news has been aged, world Arima Official confirmation, but as early as last year, such as wind up with Van off the completion of the divestiture.

If the wind Tathagata for the establishment of passengers, only the early days only where the customer's logistics and distribution business. With the twists and turns of any customer development and stagnation, such as the wind then the number of couriers from third-party companies continue to rise, and now where customer service only accounted for 10% of the wind business.

On the night of June 30, the old saying goes further than Vietnam through microblogging: In Vanke's six-year history, such as Wind's contribution is indelible. With CITIC Industrial Fund support, such as wind in the direction of professional courier, there will be a more powerful future.

Once as Wind Fan as the most important strategic asset Vanke, now also escape the fate of being sold. Wind and Van off, why lopsided?

Such as wind, from triumph to layoffs

In 2008, Chen told the office of Li Hongyi, the elder with him, to talk to the office for a minute: "Shanghai warehouse was stolen, you do not control the warehouse, to engage in a courier company." Li Hongyi bluntly , Did not say a word and went out.

Holding old age to give 100,000, Li Hongyi founded such as wind up, as Fanke's own logistics subsidiary. From the initial dozens of people, to 1260 in 2010 and then to 5000 in 2011, such as the wind has also thrived. At that time, such as the performance of wind hurricane, covering more than 20 cities across the country.

In 2011, Li Hongyi also confidently said in public: "In 2012, Windtech will continue to explore new service products such as GPS positioning systems to enhance the delivery service and set a benchmark in the delivery industry."

However, in less than a year, 26 cities, such as the one originally covered by the Air Messenger network, were reduced to 6 while 2,000 were laid off, with a 50% reduction in layoffs.

If the wind up to become a "sweet burden"

In 2008 Vanke had planned self-built logistics. Because every guest believes that the biggest drawbacks of online shopping clothing category is unable to try on. Third-party logistics is not possible to provide such services. For example, Fengda, as Fanke's own logistics, provides free 24-hour delivery, free return of postage within 30 days, try on the spot and other services, which not only enables Fanke to win a good reputation in online shopping customers, Have also brought to Van off more than 50% of the "repeat customers."

Behind the good customer experience, but it is difficult to be profitable wind reality. According to insiders, a courier company must undertake at least 350,000 pieces of business every day to make profits and losses flat, and where the customer's total order of a day is only about a hundred thousand pieces, of which some of the delivery addresses are not established Place, by the third-party courier company carrier, and if the wind as a Van passenger company, they can not undertake any business outside the passenger. As a result, such as wind up to far less than the transport volume of 350,000 this value, a serious loss.

Aged also said publicly that Wind is one of the most distressed and entangled businesses. However, in the past two years where customers are deeply trapped in financial difficulties, such a loss at such a wind-up can only make every customer feel better. This time will wind up for sale, only to explain where the customer short of money, old age hope that this cash. Van off by the selling company where customers can still quite long? As for the wind, as a relatively independent team, to leave Vanke, join the gold master, would be a good choice. (Finish)

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