Suningyun Bank? The fork junction of the electric dealer finance

Yesterday (August 21), the market broke a major news: Su Ning official confirmed to the media, the company is to the relevant departments to establish "Suning Bank" news. It is reported that Suning has now registered "suningbank.com" domain name. In the electric business financial siege of the smoke of the pool, as the third of the domestic business platform, Su Ning at this time to apply for a bank license what is it? Does the financial attribute derived from the electric business platform find a new development path? Why does Ali finance have no intention of running a bank?

Electric business platform to do network shopping started, the Electronic Business finance is the platform data accumulation and credit record application of the inevitable trend of development. Commercial credit development to a certain extent, can and bank credit effectively docking. At present, the bank and the electric business platform is two credit accumulation more detailed, has the credit data utilization potential the perfect data pool.

In the performance, the bank data accumulation time is long, structural features are not obvious, and most of the lack of sharp data awareness; As a rising star in the field of credit, the electric business platform is a daily and traffic, data, relying on the online transaction information flow to obtain merchandise sales, and aggregation stickiness, so hierarchical, structured more complete, The response to the data flow is also more agile.

It is not surprising that electric dealers (back to the retail sector) have achieved some degree of financial property. Wal-Mart once wanted to set up a bank, but the US regulator did not release it on the grounds that it undermined the bank's ecology and made it vulnerable to a deadly threat to US community banks and small and medium-sized banks. From the essence analysis, the Electronic business finance looks like "the trans", actually is the capital flow and the information flow is one. Banks and electric dealers actually represent two kinds of traffic, one is capital flow, the other is the information flow of commodity transaction. With the improvement of the degree of electronic, directly with the commodity trading platform of the electric dealers began to striking, because consumers directly through the front-end to achieve the purchase and sale of goods and consumption capacity of expression, without the need to hand a large amount of cash to market to do direct trading. Therefore, through the third party payment, the electricity trader realizes the capital flow and the information flow docking, completes the traditional sense only then the bank has the payment and the credit function.

Suningyun to apply at this time, the opening of Suning Bank, is deliberately or just borrow the regulatory layer "allow the establishment of private banks risk" of the East wind? Let us review the beginning of the computerization of the electricity business: financial cooperation between the electricity merchant and the bank.

The first performance of the electric Dealer's finance is the third party payment, such as Alipay, whose function is the net purchase payment, the electricity and gas and so on life payment as well as the transfer, repayment. To the second stage, the electrical business data, credit accumulation, began to seek and bank cooperation in the development of credit business, which is a good reflection of commercial credit docking bank credit. As early as Alibaba in 2007 and CCB, ICBC established a cooperative relationship, the development of network credit, business coverage in Zhejiang, Shanghai, Fujian and other fields. But because of the credit audit, the concept of wind control and the distribution of benefits there is a fundamental conflict, and finally parted. This also fully shows that the credibility of the electric quotient and the bank's ecological credit docking needs a transformation mechanism, and this mechanism needs to be in the Internet financial development to a more mature stage to be able to produce smoothly. At present, the Beijing-East and BOC cooperation in the supply chain finance, business-to-business platform HC NET, Dunhuang nets, etc. are still used by the electric Business + bank model, but the bank in front of the electric dealer made a greater concession. In the short term, the two sides get what they have, and the dealer gets the flow of money from the bank, and the bank gets the commodity information and the transaction flow, avoiding being "backstage". But for a long time, cooperation is inevitable.

It can be seen that online, the interests between the electric and the banks have a big conflict. In the initial stage of the Electronic business finance, the electric dealer generally tried the docking with the bank credit, but the result was not satisfactory. Ali Finance has not touched the bank license plate this sensitive nerves, presumably the reason is also here.

So how exactly should the road of the electricity merchant finance go?

At the moment it is coming to a fork, to the left, is to Ali Finance as the representative of the platform finance, curve circuitous to achieve the supply of capital flow, not necessarily to run banks (for example, through the small loan assets securitization, looking for trust, private equity docking assets, to solve the source of funds); go right, like Suning, Since the electronic business and banking cooperation are inevitably variable, they have to consider, instead of opening up the immediate regulatory gap, self-reliance to set up a bank, and then the flow of funds and the flow of information are nationalized? or with a lot of electric business platform, in the training of good internal strength before, honest grafting bank funds channels, a cup of soup or even less Quo?

At this intersection, the choice is not just electricity, the bank is in fact the same, in exchange for thinking, the bank will not stand idly by, let the huge commodity information flow for the monopoly of the electric business platform, or only as a fund flow support and the electrical business cooperation. To be aware, the most direct consequence is that the bank backstage, become a vassal of the electricity business finance. What's more, the bank is now embattled: interest rate marketization, financial media, electricity dealer finance, private capital eyeing. Therefore, we can see that CCB, Minsheng Bank are testing the business of hydropower. Apply a fashionable words: I am afraid that the bank and the electrical business, are in exchange for space time!

Electronic Business finance, choose to go to the left or to the right side, in essence, we need to achieve the same goal: under the premise of mastering the information flow of commodity transactions, we can get the capital flow through the lowest cost and the most efficient way, so as to open up the ecological circle--in the electric business circle, the user may obtain the funds directly, buy goods, obtain credit, This cycle, no need to take the ecological circle, and external competitors can not enter, this is the ultimate goal.

Ali Finance has used several times Chao Jin, avoids the bank's obstruction, even has the deposit nature balance treasure to come out. In addition, Ali's credit business is based on Ali small loan for the entity support, essentially, the source of funds has been around the bank, although not shabby, but has been set new, this is also a low-key, not reluctant to mention the bank's clever place. Most importantly, Ali is accustomed to building his own biosphere, in the platform, data, financial, Ali Empire, the idea of not to introduce a bank entity to introduce too much regulation. Learn Ali, go left, you should practice the internal strength, low-key, more work, learn circuitous linger.

Of course, this is not the possibility of denying or biased towards the right. If the regulatory support, Suning can take the difference between the bank competition, coupled with low-cost operation of the electric platform, at least in the small micro-credit sector, Suning Bank's market is very large. Furthermore, the Chinese banking industry's criticism is homogeneity, the electric business also needs more differentiated management, if all learn Ali, estimated how circuitous method will be clear, face the pressure of public opinion. Under the background of interest rate marketization, the bank entity based on the electric business has some advantages in the cost competition, if it can be combined with line, it may not be a good choice. Go to the right, it is necessary to do a good job in business credit and bank credit graft, practice Wei Gong, to meet the requirements of banking supervision, all the way straight to the end.

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