The 22nd session of Beijing International Radio, film and television equipment exhibition

This year's exhibition has more than 500 Chinese and foreign exhibitors, exhibition scale of more than 50,000 square meters, bringing together a year of radio and television in the field of technological innovation and career development achievements.

This year's exhibition has four highlights:

First, high-quality, efficient program production, content more substantial. High-quality content is the advantage of broadcasting film and television resources and core competitiveness. In the next generation of film and television technology development trend, ultra high-definition film and television as the digital technology of High-tech applications and industrial economic growth highlights, will become an indispensable part. This year's BIRTV will showcase more mature 4K technologies and solutions. On the other hand, network-making technology has played a great role in improving the quality and efficiency of the program, optimizing and enlarging the means and functions of content creation, which is one of the highlights of this year. In addition, the exhibition will pay close attention to film and television program video, sound, lighting, dance and other high-quality production technology, through product display and application case analysis, to promote new technologies to serve film and television creation, the best film and television experience into the public life.

Second, multi-channel content dissemination. With the development of science and technology, new media are being created, new media are challenging the radio and television, and the integration is the direction of radio and film. Network integration has become a hot topic this year, the integration of the network to diversify the content of the communication, information channels to all-round, multi-dimensional direction of development. Related to the OTT, multi-screen interaction, IPTV, large data and other content will enable participants to understand the traditional broadcast film and television new business state, new direction.

This year, the central three, Beijing Radio and television, satellite live broadcast Management center and the General Administration of the 7 cable digital TV Technology laboratory will continue to appear in the exhibition. Including the next generation of radio and television Network (NGB), live star, terrestrial digital television, public emergency broadcasting, IPTV, CMMB and other related technologies, services, the latest results will be fully presented.

The third is booming Chinese movies. 2012, the Chinese film made great progress, film production, the box office is a record high, China has become the world's second largest film market. In the first half of 2013, Chinese films continued to create miracles, ushering in its golden age. With the theme of "Independent Innovation and Self-development", this exhibition will show the technological innovation and practical exploration of Chinese films in recent years. The exhibition includes several domestic independent innovation technologies and equipment, such as film production, release screening and theater management. The organizers also set up a screening hall at the exhibition site to show some excellent films.

Four is the continuous innovation of the exhibition form. BIRTV exhibition adhering to the scientific and technological people's cultural concept, with excellent works performance technology application, comprehensive use of various forms of exhibition content, enhance the exhibition effect. This year, please go to "Iron Man 3", "Juvenile fantasy drift" and other well-known film production team to share their production experience, but also invited to hit the "I Am a Singer", "The Voice of China's Dream" and other arts and crafts columns to tell the new method of TV clips.

This year also launched the first "Birtv audio-visual sinks," focusing on high-quality sound production. Specially built the audio-visual environment, from CCTV "Spring Festival Gala", "Green song", Zhejiang satellite TV "China good Voice" and other national front-line production team from the radio, television, film three different aspects of sharing with the audience audio production experience, exchange of ideas, for the industry to provide exchanges and learning opportunities.