The development behind the hidden worries wading medicine electric business need to be cautious

Business Club February 1 News

However, the current industry situation is that the rapid expansion of the market, but still have a real problem such as profitability, in addition to including circulation, supervision and other issues have caused http://www.aliyun.com/zixun/aggregation/6288.html "> The huge hidden trouble of the industry development. Therefore, the experts pointed out that for those who are eager to enter the pharmaceutical electrical business and individuals, must be cautious. With the increase of the number of pharmaceutical enterprises, it has further promoted the development of the pharmaceutical retail market. According to the recent statistics of the China Online Pharmacy Council, the 2012 Chinese Medicine (600056, share bar) has reached a total of 1.665 billion, of which the platform-type trading volume of 750 million yuan, the autonomous medicine of the total volume of 915 million yuan. This figure is only 400 million yuan in 2011 years. This growth rate is staggering, but the number of truly profitable companies is small.

Industry insiders pointed out that, although the net purchase of adhesion unstoppable, but in the pharmaceutical industry is still very cautious, this is due to medical treatment directly related to the patient's life safety, a slight mistake consequences unpredictable. However, there are still many companies willing to spend huge sums to optimize facilities, consciously to meet all the conditions on the internet to sell medicine, after a careful planning and preparation, the online pharmacy finally stumbled into fruition. It is understood that up to now, the number of online pharmacies in China only 57, compared with the thousands of Americans, it is insignificant.

In addition, whether from foreign experience or domestic experience, pharmaceutical e-commerce is currently only a line of pharmacies supplement, pharmaceutical services and drug safety needs, so that online transactions can not completely replace offline channels, or even difficult to cause a substantial impact.

Experts believe that the medical and electronic business should indeed "avoid short swagger", segment the market and reflect the professional, strengthen two times marketing, rather than as the supermarket looks like a dazzling array, the actual no characteristics. In addition, the development of all kinds of supporting policies and regulatory measures should be established and perfected early, and the further development of the industry should be promoted.

With the continuous expansion of the domestic drug market, perfect sales channels is imperative. Although there are still some problems in the development of the industry, it is undeniable that the domestic medical and electronic business is quite market space and development potential. Optimizing the market environment, perfecting the admittance mechanism, establishing and perfecting the industry standard and supervising measures, promoting the healthy and orderly development of the domestic pharmaceutical electric power companies.