Jingwei China partner Shaomin: My investment situation in 2014 focused on several aspects, the first is O2O, the second is the matchmaking platform, the third is internet finance. From my personal investment, it doesn't apply to all industries, and I think there are three different realms from O2O and trading platforms, the first is the micro-innovation and efficiency reform, the focus is on implementation, a lot of companies talk to me when I say I made a very beautiful app then do a O2O project, I generally suggest you do an analysis first.
In the trading platform and O2O entrepreneurship, the first stage, the most important thing is to first take care of the needs between you and the user, in particular, the matchmaking platform, to understand the needs of the service and the service, we put the implementation of the line a bit heavier, we only have the opportunity to have users, their model out, and summed it up , so that we can have the opportunity to go down a stage to develop, that is, we can find a community laundry, delivery can find a school.
The second is to be operational, which is more important, after we finish the first stage, the second one is faced with the opportunity to restructure the business model, what we have to do is to send meals in a school in a community in the laundry and a city inside, have changed, if your upstream is very dispersed, downstream also very dispersed, You have to connect with very strong operations, like a total e-bag-washing project, there are so many people in Beijing to wash clothes, but your staff is limited, the laundry is limited, how to adjust the match between the service and the service, how to match the efficiency of the E-bag wash issued an invitation said I want to wash a bag of clothes, Your business model is completely different from the customer experience, this inside we want to be very concerned about our operation itself, one is that we have dynamic balance on both sides, there are key data, that is, no matter how the expansion, is the user satisfaction with the service itself, because this is your trading and O2O very important part of the If you can't do this, the faster you run, the more likely you will run away, so here's the second thing I understand.
You're the one who spends so much money on buying it, at this time completely have reason to push it to the back, find the most important link, can do a good service on it, marketing to the front desk O2O do can I believe that no matter you admit not to admit, every one to do the platform of the people, want to make themselves a platform, Make a unified entrance, squeeze down the line or other competitors ' entrances, this is everyone's dream, after this stage, it is necessary for us to systematize the construction, I have talked with a lot of people about this problem, why the third is to do the system, I can give an example like the United States Regiment, there are many procurement, These people are divided around the country, and they want to be systematically managed, if not, it will soon crash, like e-bag washing our users distributed in the family, there are countless matching things to do, if we have a good system to support, in fact, I think this is very difficult to complete, The faster you run, the quicker it's possible to fail, so this system is for the user and your service, this is the service system, the application system is within the enterprise, such as procurement logistics management, such as quick beep Company, millions of orders without such a set of internal system is actually difficult to complete.
Huanhuan CEO Huanghuan: A brief analysis of my understanding of the core competencies, there are so many aspects, the first is to deal with the ability of people and industry cognitive ability, a pioneering team can not handle the ability of people, it is not possible, to get people to deal with money, as well as product and business model of aesthetic ability, You must be very clear about your own product behavior and know what the OK products can give to the user. The third ability to deal with things is the ability to grow up early, a start-up team, where every user needs to pay for it, not in other ways, and to grow quickly, the entrepreneurial team has obvious flaws.
To the subversion of a few suggestions, the first is a start I suggest that we do deep, and finally strive to make trading closed loop, because only in this way, you can control, only so that others will not rob your market. Make the stock user first, educating the user, and so on, and so on. Again, educating users to wait until the general amount of time to do, pay attention to products and services to ensure that the acceleration action does not distort, you have to ensure that no matter how many users have to maintain high-speed growth using the window period, to throw off opponents, should spend Do not spend money advertising to do content marketing, which I believe we can understand. Pay attention to your cash flow, no cash flow of the company is very scary, financing is a strategy, every time we find good investment is very small, but generally good, your competitors will not have the opportunity, financing itself is a strategy.
Rui Bo World CEO Sun Yu: In fact, we can see that subversion of this thing is actually a trend of identity, Lei said, before the Jinshan very bitter, and then make their own millet, my own feelings must do the right thing. I started my own business, by a lot of successful study poisoned, they said to follow their own heart, their love to do things, I think it is wrong, you must do a trend of things, so you can make more effort, this is my entrepreneurial one of the main idea.
Staging Le CEO Showenjie: now do similar things to us, reference to some of the things we do in the company, the domestic my two fingers have not been counted, this mode, in fact, there are many very fine things, and indeed there are some more ingenious things in the inside, but this thing is not new, Can have a good overall market effect, can get the whole capital market recognition, you to your users have value? Does it have value to society?
Need to test, a good business model is not a day out, he must have some time to think and constantly improve, and constantly polished, to a degree such that we call the Internet thinking every day, the most important two things, a user as the core of a strategic innovation, this is Tencent so many years, has been insisting , we Tencent everyone will back. A good business model, in fact, the same need, we are able to stand on the stage of music to talk about subversion, the most important point is that we stand in the user's perspective to do some subversive business. You stand on the user's point of view, the user served very well with the emperor, you can achieve their own value? We need to have a business model, to have commercial value, we set up up to now 15 months, already in the current market, the traditional financial services providers, basically drove away.
Elephant Technology CEO Liu Kenan: Today our theme is subversion, I think is particularly good theme, why? Because not only the Internet, but the current consumption upgrades, there are a lot of people said just now, although I understand, but I did not do, so I can only share with you how to subvert consumer goods, although we have not yet to subvert, but I think you as a consumer to subvert your predecessors, the first you need to resolve, Is that I think people may think that I can overturn a previous industry, or a traditional industry, but do you have the determination, when you have the determination to have perseverance, is that you subvert it is not a day, not two days, not a year, especially for our consumer goods, you have done your eight years of time, Ten years to subvert the boss of the industry.
We do consumer goods business, the most important thing is to have a good name, great companies are starting from a good name, our company's name is very good to remember, it gives you a lot of reverie, young people think of crayon small new, older people will think of elephants invisible, foreigners say is not Thailand, So I think this time you do enterprise products must take a good name, we took the name of the elephant, but the name behind, this still needs to pay some cost. Look at this ppt we have been talking about must do their own love products, do not love really persist, this industry is too difficult, production is too difficult, so be sure to choose a love of the industry, do not see you are a pervert, because you will be able to find similar to your 100 perverts, this is enough, There are 1000 of users who buy yours and your business will be working.
Are you hungry? Founder CEO Zhang Xuhao: Change I think for each of us is too big, if we want to make a huge change, we start from a small point of entry, this is what we want to do great things, we have to find the market big enough, we have to find a small point of entry, to change the surrounding small, Friends around us or friends around you, and then help them solve the exits.
Entrepreneurship I think for us today we've been through six years or so, last year we offered takeout services to 250 cities across the country, some people say that subsidies, some say free, some say competition and that's not important because we really want to have at least 20 million people all over the country now enjoying the online ordering service, Other people are not our competitors, our real competitors are actually user habits, business habits.
E-Bag Washing chairman Zhang Rongyao: You know, in the entire American electric business, the first 18 electric business enterprise only Amazon is the Internet enterprise, the other 9 are enterprises, China's top 18 only suning appliances are also carrying other Internet enterprises, the traditional enterprises should have been vulnerable, mobile internet has come more is very, why? Because I think the core of mobile Internet is that we subvert values, this value is equal and open free and transparent values, which in the previous 15 years, it is already known, in the past 15 years, the resources and rights are very strong era, so to speak, my past 15 years of entrepreneurs , if you do this to meet and chat, no entrepreneur says he has no relationship with the government and has the resources to co-operate, but I think that once you have been in the past 15 years, with the rights and the real estate and resources of what kind of coal resources have been cooperation, then your transformation today will not be possible, Because you do not wash yourself, now Minsheng Bank has a problem, their own security can not guarantee you turn.
The wool is in the pig, to find the pig, otherwise the sheep are abandoned, lei millet mobile phone, if not because of cost-effective products and services, he no longer how the Internet thinking is not possible, so including search, we think, we should improve, have customers to the user transformation, I think the current PC industry is facing a particularly big challenge. We think about it, originally I sell products in the mall, to the manager bribery, I went to the mall first to find what I want, rather than being bought out by others information, how to find ways to become an orderly internet. Traditional enterprises meet the physiological needs first, material needs, education school, mobile Internet to meet your top needs, happy happiness participate in respect for self respect and self achievement, let you participate in you feel that there is a sense of respect, the value of self-worth, or even if there is really a leadership participation vote, This Chen even if the stage is not your choice of a person you will feel a sense of accomplishment, because there is value, even if this person is your respected person, but is arranged, you also feel that there is no relationship with you, so how to design a game for all users to participate in.
58 City CEO Yiu Jingbo: In the Mobile internet era, the number of sudden rise, the original life services and mobile internet characteristics, life service is about geographical location, you can not cross the region, or even impossible to leave very far, and the internet when they encounter, will react.
We have counted down, in the past year, in the Life service domain investment money may billions of dollars, therefore said the Internet eruption, coupled with the life service characteristic, coupled with the investor's impetus, lets the past year, the life service becomes all business First choice.
I think life serves all the fields, whether it's heavy or light, in the next ten years will be completely subversive, the past brand may be very old, there are a lot of people in the store, in the next ten years, if 10 years later, if the brand and today we see the brand, more than 80% people think that the brand will not exist, All the entrepreneurs in this era, under the impetus of capital, in a comprehensive in all the old industry to launch attacks, whether it is the education and laundry industry, a variety of services, now a total subversion of a group of old companies.
Why do I judge that trend is ten years, last 2014 is the first year, we can review the history of 2004, is precisely the first year of the electricity business, when Taobao was established, Beijing East just began to start, there are some old companies, the real electricity business is 2004, but the electrical business into a mature enterprise , it is very difficult to exist some gap industry, become a few companies over tens of billions of market value. 2004 to 2014 Some startups, change all Chinese shopping habits, from 2014 to 2024, each of us use the habit of life services, each of us to use life services brand will also change, like now we no longer use Wangfujing department store, Cui Wei department store.
How many of you have this habit, go to the traditional shopping malls, we now understand the shopping is the computer inside the website and the app, life service is the same, our understanding of life services is also the app any thing happen, there must be its laws, Darwin said that the biological evolution, Because the good things will leave a more efficient thing to stay, an app must be more efficient than the offline 500 façade, tens of thousands of employees, and an app that replaces an industry. The rise of Ide can lead to the collapse of a large number of stores in every city under the line, and it can achieve higher efficiency, it is self driven.