The high growth trend of electric commerce is still, the new business of expanding the financial

March 5 News, into the March, and many internet companies announced the annual results of 2014, as the first batch to hand over the report card of the electric business industry, it shows a thriving scene. This year was "burning Money", "false publicity" and other notoriety of the industry, in the gradual entry into the formal, not only to show the growing trend of steady development, but also more actively engaged in the extension of the business, so that those who do not understand the electric business model of the people to take notice.
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The high growth trend of the electric commerce is still
 
from the 3C electric dealer, to today's platform of the electricity quotient, Jing Dong's turn has been questioned by many people in the industry, but with the rapid development of the industry and the promotion of the Beijing-East listing, BEIJING-East Platform transformation also let it hand over to investors satisfied with the report card. According to the newly released Beijing East 2014 fourth quarter and 2014 full year earnings show, last year, the total amount of transactions (GMV) amounted to RMB 260.2 billion, an increase of 107%, net income also obtained high-speed growth, reached 115 billion yuan.
 
BEIJING-East continued to maintain a high speed, steady growth and the East Beijing sales category is increasingly rich also inseparable, the fourth quarter, daily necessities and other non-3C business GMV growth rate of rapid growth, up to 43 billion yuan, an increase of 173%, has occupied the half of the Beijing-east turnover, Reached 50.1%, the same period in the previous year, the business GMV accounted for only 40.2%, this latest change reflects the current category layout of Jingdong has been increasingly perfect, really become a one-stop shopping platform for the integrated shop. BEIJING-East Traditional household appliances 3C business (including it, digital, communications, home appliances) continue to maintain rapid growth, GMV amounted to 42.8 billion yuan, an increase of 83%, far beyond the industry as a whole and traditional industries representing the growth of enterprises.
 
is similar to the initial success of the Beijing-East platform transition, as the sole seller platform, according to its latest report in the fourth quarter of 2014 and 2014 (as of December 31, 2014), unaudited results showed that only the goods will have been profitable for nine consecutive quarters, And nine quarters of the year to maintain a three-digit high-speed growth. According to earnings, in the fourth quarter of 2014, total net revenue rose 108.9% to 1.36 billion U.S. dollars (about 8.498 billion yuan) over a year earlier, while net profit grew 122.8% from a year earlier. Reached 56.6 million US dollars (about 353 million yuan) and gross profit was 338.2 million US dollars (about 2.111 billion yuan), up 112.2% from a year earlier. At the same time, 2014 will achieve a full year net revenue of 3.77 billion U.S. dollars (about 23.556 billion yuan), an increase of 122.4% than the previous year.
 
Expansion of new business to finance the financial
 
Once upon a time, there was much doubt in the traditional business sector.Voice, that the electrical business is only doing "moving boxes" thankless work, and a large number of burning money and irregular behavior, but also by many people questioned. However, with the development of the electric business industry, the business of the Electric Company has been extended from pure sales goods to logistics distribution, mobile internet and internet finance. If the logistics distribution of the "business" has been recognized by the outside world, that from the latest reported earnings can be seen, internet finance and other aspects of the new businesses can become "on the table" one of the core business.
 
Beijing-East Finance, known as the CEO of Beijing East, will make tens of billions of dollars alone, is now undoubtedly the most high-profile part of the Jingdong business. As the first brand in the field of consumer finance in Jingdong, with its maximum of 15000 yuan, the longest 30-day interest-free period, the monthly installment 0.5%, the overdue three out of 10,000, etc., it also gives the traditional bank credit card can not match the preferential range, also makes other Internet credit payment products have been unable to exceed. Since February 2014 on the line, Beijing-East White stripes continue to be popular, in the run-up to the first anniversary of the Beijing-East consumer finance is the introduction of "white-striped Birthday" activities to repay the user.
 
And according to the reporter learned that the internet finance and mobile Internet integration, but also become a positive development of the field of electrical business. In the latest release of Lakara client version 6.0, users can see through the koala points to their credit level on the Lacarapine platform, thanks to the system, and the koala score synchronized with the line and "for You also" and "make some money" two new features, respectively, credit card bills short-term compensation business and a financial business. And more and more rich financial products to join, but also to the new business in the results of the results added a persuasive.