The King freely fights Luo

Source: Internet
Author: User
Keywords Product Manager IT industry
Tags direction expression hammer it industry mobile mobile phone not to personal

Luo's hammer, Wang freely Zealer hao, are with a strong personal color brand. So the collision of two of people is far more than the collision between the entrepreneur's love of the product like a son's parents. A friend who has seen the video will have a feeling that there are many places in this debate that are far beyond the standards of the wrong people. Debate as a personal expression, has its own routines and rules, who wins and loses, debate the effect of how, we are a matter of opinion. Here I do a few observational analyses (one-sided and subjective) from the perspective of whenever's entrepreneurial style.

Ask the opinion: The entrepreneur more know to consult the opinion, good at listening, good at dialogue to seek the topic. And whenever more maverick, adhere to their own views. Out of respect for the predecessors or polite, the king of the free and more inclined to seek advice: "Mr. Luo I can say," You can listen to me first, "You can not interrupt me?"

In a confrontational debate, the tone of consultation is still acceptable, and it can be said that there is no accurate examination of the situation and a lack of confidence. This is also evident in the communication with the author's two-era entrepreneurs. This style, in the implementation of the effect of the difference is still very large, each have advantages and disadvantages.

The proof and the routine: the experience is many, whenever's routine is obviously more, but the more value facts and evidence. The king's most freely used weapon is that we take it back to the test, and the Luo can quickly transfer the battlefield, using the variety of routines to force. For a logically nonlinear nation, the facts are not necessarily louder than words. At the same time, whenever will admit the mistake, but will also shirk the wrong transfer responsibility. For instance, after admitting that T1 is the worst-performing mobile phone in the industry, the company has also benefited from the use of the mobile screen, which has been blamed for Apple's first use of glass panels leading to declining industry standards.

And the king's easy to admit mistakes more to stay in the recognition of errors and apologies above. Open attitude is sincere not to talk about, in the contest with predecessors, the formula is too single, too thin.

Wind direction: Whenever more good at guiding the wind direction, through the use of routines (Ober, Chunqiubifa, conversion concepts, transfer battlefield, etc.), to achieve the leading and manipulation of public opinion. It's better to be a better one than to value facts and figures. The most farce of all is the Luo of women being kept and financially independent, and athletes to the referee when the money, with "I do not say you, is spit out the groove," a sentence, easily blocked open the king freely, "Luo teacher this is not the same thing as we talk about" the charge, the instant dominant field wind.

For example, Luo can take the lead to fix the cell phone to qualitative gray income bullying, let the King rush to wash off, instantly rout each other's line of defense. Not to say whether this is a Ober, or to repair the mobile phone industry chain is legitimate compliance, such a wind direction, in the debate is obviously very powerful. Wind direction ability for the entrepreneur in the choice of business model is also reflected, heavy mode, paved channels, more controversial projects, seems more suitable for the whenever to the dominant right to operate.

Brand Awareness: This should not have been different from time to time, but surprisingly, the two brand awareness of the maintenance level in the competition shows that the gap is not 1:30 points. Luo can always emphasize their own brand, many times with the screen display T.TT domain name, as well as the Hammer brand related to the major brands to improve their level. Just as Zara's home locations tend to be in the vicinity of luxury stores.

At the same time Luo also consciously to guide the topic from the factual deviation to the Zealer brand quality, including the early debate lightly throw "you are not (technology) industry", "your team is amateur tech male", to the later "your team took the handset manufacturer money, is to be raised, is not independent third party evaluation brand ", will zealer advertised professional, objective, independence, one by one, completely subvert the other party as the foundation of the evaluation of moral bottom line. Especially in the early days of confrontation, Wang freely for the brand amateur accusation, almost full voice, but also think not to fight back is humility, respect for the performance. One attack and one defense, the two brand awareness of the difference is evident.

One of the partial questions: whether it is whenever or the future, there is a clear structure of the presentation is very important to be able to lead the debate and negotiations in the overall direction. Compared to the western entrepreneurs, the Chinese people still neglect the scene performance, not good at presentation. The Luo of crosstalk expertise is clearly better. Its use of cardboard display method is commendable. Bill O ' Reilly, the American political talk show, used the same manual whiteboard in a debate with Jon Stewart in 2012, with a very large effect.

The second question: really is the deeper the love, hurt the more ruthless. Yulong last big recruit power is not small, and the aftermath is far-reaching, do not know Liu Xiang eat not stand. We are not easy to start a new business, and the line and cherish it.

The third problem: a study of the Hammer's marketing model, Luo clearly with even the active training hammer Powder hammer Black Two camps, two cultures, quite the same year Apple 1984 advertising demeanor and routines. Some of the big strokes of this debate, but also in this article Joe's founder of the Rebel on the road to go further and farther.

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