The sacked Bartz first received an interview with Fortune magazine in Thursday

According to foreign media reports, Yahoo Board spokesman Charles Schipkins (Charles sipkins) confirmed in Sunday, the company's former chief executive Bartz (Carol Bartz) resigned on September 9, the Director of the Board of directors, the resignation took effect immediately. Bartz resigned as director of the company's board of directors, only 3 days after she was dismissed by Yahoo's board as CEO.

The sacked Bartz first received an interview with Fortune magazine in Thursday. In the interview, she disclosed the details of the incident, and said the Yahoo board "fooled Me", throughout the call, Yahoo gave her only 2 hours to consider whether to resign or be dismissed.

Sudden dismissal

Yahoo's board confirmed in Tuesday that it had issued a dismissal order to Ms. Bartz, and appointed Yahoo Chief Financial Officer Tim Morse Tim Morse as the company's interim chief executive and had launched a process to seek the next official chief executive. In a statement, Yahoo's chairman, Bostock Roy Bostock, said Yahoo's board would seek new development opportunities to bring more value to Yahoo's shareholders.

Bartz sent an email to all Yahoo employees later in Tuesday, confirming that she was no longer the chief executive of the company. "I am very sorry to tell you that I have just received a call from the chairman of Yahoo, who was told that I was fired," she wrote. I am honored to work with you and wish you all the best in the future. ”

She is reported to have gathered a large number of reporters at the Silicon Valley doorstep after media reports that Ms. Bartz was dismissed by Yahoo. Bartz received a telephone interview with Fortune in her home late Wednesday, revealing details of how she was Bostock "fired by phone".

Dismissal through

Ms Bartz said she was New York on the day of Tuesday to prepare for the technical conference held by Citigroup in Wednesday. According to the original agreement, Bartz should be on the last Tuesday around 6 o'clock in the afternoon to call Bostock. Ms Bartz recalls: "I dialed the Bostock by 6 minutes 6 o'clock in the afternoon." Bartz said that after the phone was connected, Bostock began to read a legal statement prepared by a lawyer.

In an interview with Fortune, Bartz said: "I told Bostock that you were reading an official document, and you didn't have the guts to tell me personally (fired)?" After Bostock the legal statement on the phone, Bartz did not have any arguments, but just said: "I know, I know." Bartz then said in a sarcastic tone to Bostock, "I think you did a really nice job." ”

Reasons for Dismissal

Now 63-Year-old Bartz became Yahoo's chief executive in January 2009. Since then, Ms Bartz has failed to make a noticeable turnaround in Yahoo's market performance, as the Yahoo board has expected. Still, during Ms Bartz's Yahoo, she took steps to streamline operations and reduce spending to boost Yahoo's profit margins. However, in the field of online advertising, Yahoo has been a serious threat from Google and Facebook, resulting in Yahoo can not achieve the continued growth of online advertising revenue.

It is also painful for Yahoo investors to hesitate to deal with Yahoo's Asian assets, including Alibaba Group and Yahoo Japan. Ms Bartz's disagreement with Alibaba Group chief executive Jack Ma (Weibo) is widely known for its dissatisfaction with Alibaba Group's handling of Alipay.

The source said last week that in the weeks before the dismissal of Bartz, Yahoo had held several boards and made a comprehensive assessment of its market position and assets. After that, Yahoo's board concluded that Ms Bartz had not completed the 2011-year corporate target set by the board earlier in the year, including a decline in the time it would have to browse Yahoo's Web site, boosting corporate revenues and share prices. The news said that it was not a specific factor that led to Ms Bartz's departure. One source said: "Bartz's departure is not due to a specific incident, but because she did not meet the company's set of several performance targets." ”

Yahoo's share price rose 6.7% per cent during Bartz's Yahoo chief executive, far below the 34% rise in the standard and Poor's 500 index. Yahoo's share price has risen 12% since Bartz's dismissal. Yahoo shares rose 4 cents in the Nasdaq market in Friday, at $14.48.