The true face under the beautiful coat of Peer-to-peer platform!

As the saying goes, people rely on clothes horse saddle, a sloppy person after a careful dressing and then add a shiny coat, the feeling will be immediately different. This reason in the Red Peer-to-peer network loan industry is also applicable, the face of fierce competition in the industry, Peer-to-peer platform can be said to play tricks, at the cost of burning money to promote their own platform packaging that called a "tall", thinking that this can effectively retain or attract users.

But ask, blindly pursuit of packaging really can attract customers attention? If there is no real internal strength, the final result will be the loss of investor litigation without doors, triggering a series of tragedies?

Worried about the eight fish for this industry phenomenon, specially for those who will be gorgeous packaging fans of the net loan poured cold water, to recognize the so-called "tall" peer-to-peer platform under the beautiful coat of the true face!

One: Is it hard to get certification that looks like a bluff? No!

There are a lot of platforms very keen to apply for their own certification, what site for the record, the credibility of the certificate site certification, Baidu credibility v1, 315noline, etc., exaggerated point will also move out of a major bank credit code card? Unknown so investors face these dazzling variety of certificates is really hard not to believe that the platform is very reliable AH.

However, when the actual situation, as long as a network of companies to register basic information, the Ministry of the completion of the record can apply for certification! and the net loan company only needs to provide the operation content and the actual match can, so this is what difficulty? As long as the company has a set up a website, that is, a peer-to-peer platform, you can easily get these certification.

and the credit code card of a big bank that seems to be more powerful is not the bank's 12 launch of a business in the bank to open the so-called "economic identity card", as to whether the banks to their "certification" of the enterprise audit? Not at all ~ and cunning Peer-to-peer platform will rely on this card and talk to you about the special God Horse credit protection.

Second, can be reported by the media Peer-to-peer platform must not be small role? No!

When the investor is interested in a Peer-to-peer network loan platform, he is likely to search the search engine for this platform, when he found that many portals to its coverage, and even some on the CCTV or local television stations, it will feel such a peer-to-peer platform is very powerful bar! This small series can only say is insiders, you do not do promotion may never know how to promote is what.

You see the length of the media coverage, but the net-loan companies spend money to get a few marketing soft text to the site, and these articles in the portal also accounted for less than the main location, the most corner of the place is they! Anyway, if you don't search, you don't usually see them. If you want to spend a little money, you can also be exposed in the media, that's what it means.

But there are really more authoritative, those who have been the media to interview the Peer-to-peer platform is generally very powerful!

Three, the electronic seal really so "tall" Mody? NO ...

The current Peer-to-peer network loan platform is the most commonly used to increase the letter for investors to issue electronic contracts, the above is also covered with electronic seals, if you look closely you can see this electronic seal CFCA prominent figure, perhaps also have a cheese do not know what this is, Chinese literal translation is China's financial certification center! How does it feel to be very tall?

In fact, the net loan platform to your electronic contract and ordinary labor contract is similar, with this contract, you can explain that the State recognized you and the platform of the transaction and give the signature, indeed reached the transaction undeniable, undeniable purpose and prevent tampering. But other than that, including the content of the contract and the scope of business people are not asked, white point this CFCA can only prove that you and the platform has a trading relationship. So if you expect this electronic seal to tell you how reliable this platform is, it is not possible.

In short, I sincerely recommend that everyone, want to judge a Peer-to-peer network loan platform compliance, professional, the first thing to do is to be "safe", rather than to see how much it has a certification ah, a lot of attention to the platform's wind control system, security, there is no third-party payment, trusteeship, business model is mature, Understand this to know whether a peer-to-peer platform is really reliable ah!