Talking about the electric business
1. The whole is divided into two categories, one is that I do the electrical business model, another business, the game of doing business, they do the electricity business is still profitable, for example, we have a lot of own brand in Zhejiang Clothing, about the annual water also billion, the profit is very good, they have their own a group of very loyal users, So business should still be a long-term phenomenon, this is a stable, rigid demand, the market in the long run must be no problem.
2. Female is the best vertical industry, this group has three characteristics: first, shopping frequency is very high, basic necessities such as daily purchase, everyday pondering; the second is the breadth, the female population accounted for half of the society; third, fashion is the consumption of culture, can discuss, can produce topic, form community.
3. In the 09 saw a lot of vertical industries, health care, education. I think the internet in the following stage, the Internet will be with a lot of further vertical industry, a deeper, better solution to the needs of users in this industry and the needs of merchants. Vertical development, this is what I think can do, see a lot of vertical industry, medical, education, have seen, the last choice, the female fashion this thing is very good.
On social marketing
1. We found some scenes, the user is not isolated, but interacts with each other, and this is the interaction between the social users that we speak of, and even very, very strongly, so we call this feature socialization, and the user has this perspective of socialization, so we don't think of users as individual, but as groups, We want a user, but a group of users, this idea will have a new observation point, all the social marketing of the electric dealers, my personal understanding, we will use the interaction between users to promote marketing, practice on us from the past some time, my own experience is said, first mining user impact of the typical scene, Do this thing through.
2. Social networks in the popular sense are not equal to previous communities. Social networks, such as micro-letters and QQ on mobile phones, have a large horizontal network. In addition, social interaction in the vertical field is also an important propulsion force. Users rarely say "socializing for social purposes," so social networking is a good weapon, but it's not necessarily the pursuit and demand of the user. If the social weapon is applied vertically through the vertical community, there will be a relatively new breakthrough.
Talking about starting a business
1. For entrepreneurs, I personally feel as long as I like this thing, the big direction of the matter is not wrong, two kinds of mistakes are particularly sensitive, one is the strategic direction of the mistake, this error is best not to commit, after a few years after the post. The first day to think of it well, seek to set the move, do not speculate. The next day in the daily implementation, make a mistake is too normal, I did two days to find this thing is not very reliable, immediately card off, throw, and then. The two mistakes are well grasped. I don't care if I care, for example, in the end.
2. I feel from the entrepreneurial point of view, or to first choose a good battlefield is particularly important, homeopathy. Later realized that must do with the public life related, I found that the Internet includes the original first time to start a business, like RSS reader, or a bit empty, not I really can be used to change a lot of people's life, such as I want to wear beautiful clothes, you help me know where to buy. I must do something related to life.
2013 Annual Congress, the new business ideas of the gluttonous feast (click here to enter)