March 18 News, the main electronic products and related parts of the Foreign Trade consumer website Tinydeal since the introduction of mobile shopping application last year, has been continuously optimized, the mobile end as an auxiliary channel to serve the user. However, from the entire foreign trade in the mobile business industry, mostly still in the exploration and trial phase, not too many tricks, tinydeal mobile business is no exception.
Tinydeal's mobile shopping application was officially released in February 2013 and has since been updated nine times, and has now been upgraded to 2.1.1. The app is connected to PayPal to pay, and with the PC Master station synchronization, users can know through the app website of the latest products and the latest discounts, can also directly achieve transactions, played a good role in coordination.
From the Tinydeal mobile app show form, mobile end copy the style of the PC, the home page has a total of 8 focus map display, basically the same as the main station display, the bottom is divided into four modules, including new shelves, hot products, special offers and recommended products. From the Product Category list, the mobile end and the PC end are identical, a total of mobile phones, tablets, electronic products, auto parts, apparel, watches and jewelry 14 categories.
Dunhuang Nets, Tai Lung network, Orchid Pavilion, such as the mobile end of foreign trade manufacturers Kancart has revealed that, after the rise of mobile electricity business, most of the foreign trade dealers quickly launched the mobile business, but the development situation is not optimistic, the current mobile-end orders accounted for less than 10%. As a result of foreign trade, most of the mobile client development outsourcing, resulting in the homogeneity of the products of the phenomenon of serious, user experience is also lack of personality.
At present, the foreign trade electricity Trader's hot and not the domestic electric power quotient high, whether is the promotion strength or the operation investment All is more cautious than the domestic. On the one hand, many cross-border trade products are not suitable for mobile end, another aspect, because users are abroad, mobile products to promote the channel is difficult to control, there is not enough offline promotion resources. Therefore, most players only use the app as an auxiliary channel, the effect is not obvious.