Two or three line "breakout war"

Abstract: In Shandong, the electronic payment of this cake, has been the Giants scramble. Alipay, Tenpay, Lakara, UnionPay, plus the native Shandong card, where are the opportunities for the latter? Remit the world's practice is to lower the body, from the past only alongside the airlines

In Shandong, the electronic payment of this cake, has been the Giants scramble. Alipay, Tenpay, Lakara, UnionPay, plus the native Shandong card, where is the opportunity for the successor? Remit the world's practice is "low posture", from the past only alongside the aviation, tourism, education industry, "rich" customers, to now "take all" market fish and vegetables hawkers, and for two, Three-tier city of small and medium-sized Enterprises launched the "Red Pos" products. On this change, the senior vice president of the world of remittances to the south, said the move is not just looking for the next performance growth point, but also for the arrival of the era of mobile payment in advance layout.

Two or three line "breakout war"

It is a strategy that many companies will take to find the next line of business that could continue to lead to rapid growth before the growth of a business begins to slow. But for the world of remittance, the "gap" in this transition seems to be a bit large.

B on the south all the reporter said, contrary to the idea of "the big Spender" in the early years, after receiving the central bank to pay the licence last year, the world made a major strategic adjustment, that is, to bypass the fierce competition in the first-tier cities and large enterprise customers, turn the bow, to the two or three-line city and small and medium-sized enterprises "

The reason behind this strategy is that they find that this is not only a market that is in line with the background of stimulating consumer policy, but also the current financial structure in China is unable to meet the demand of finance and payment products by small and medium-sized businesses. In other words, this is a lonely "blue sea".

To this end, remit to pay the world first chose the appearance more traditional, easy to be two or three line market merchants and consumers accept the PO S receipts business as the vanguard, one side through direct sales and agents of the two modes of parallel (direct sales to large customers, the two or three-line small and medium market operators to implement agents) open Xinjiang, The other side is the use of Internet technology will be hundreds of thousands of of merchants, cooperation agents all into the world's wind control system.

B in the south of the reporter stressed that it is because in the two or three-line market expansion in the adoption of Agent mode, and the Internet technology to combine, only to realize the PO S receipt Business The next day installed and the next day settlement.

However, in the long run, POS billing business is not the ultimate form of remittance in the two or three-line market. According to the story of B-Moon, in the mobile payment field of multiple technology direction and intelligent terminal applications in the dispute who can win is still unknown, so the world can do is to pay close attention to each direction and prepare, while the industry giants are not on the two or three-line market to weave a large network of channels. In this way, when the electronic payment again from the bottom of the market outbreak, remit the world will also usher in a new high-speed growth point.

Fund instead of air travel

On this side, the layout of the two or three-line market has just begun, the other side, known as the World "home" of the air travel industry competition is increasingly incandescent. But for Zhou Ye, president of the world, as early as he left in 2006 to build and build the UnionPay electronic Payment company, the creation of the world at the beginning of the day for this situation to prepare another "cash cow" not only has hundreds of billions of scale, but also has a huge amount of trading frequency.

As the first batch of people who eat crabs, remit the world at the establishment of the China Securities Regulatory Commission to carry out the online fund sales and settlement Services application, however, due to the relevant laws and regulations and regulations are blank, the SFC, the CBRC, banks and fund companies in coordination, Zhou Ye had to put this piece of "flesh" temporarily first aside, Instead embrace the medium-volume airline industry and the digital entertainment industry that can quickly enter.

At that time, the domestic third-party payment industry has been rivals everywhere, in a short period of time to achieve "overtaking", Zhou Ye adopted the strategy is "alongside the wealthy." With a side to Air China, China Southern Airlines, China Eastern Airlines and other large airline cushion, one side to the agents to withdraw the role of seats intermediary service, on the CAAC request 2007 to achieve 100% electronic ticket rate of Dongfeng, remit the world's turnover soon boarded the domestic third-party payment industry's first few top.

Four years later, let Zhou Ye long-awaited Fund licence finally came down, remit the world became the industry's first to get the fund business to pay permission of the company. According to a reporter in the south, said that at present, the world's one-stop fund payment platform "every day surplus", has accumulated more than 1.5 million users, "the ultimate goal is to let users use a bank card to buy any one of the funds sold by a bank." Now, it's just a start. "B" said on the moon.

"The reason that mobile payments end up being accepted may not depend on one or several killer apps," he said. ”

Yang Zhiwei, Vice President, Jinsha Venture

"Where there is a inefficient way of capital flow, where is the next goal of fast money." ”

Quick Money CEO Guoguang

"In the long run, POS receipts business is not the ultimate form of remittance and payment in the two or three-line market." ”

Remittance World Senior Vice President B