UK's largest luxury goods dealer Net-a-porter announces delivery of the day service, the user experience to do a full effort

December 25 News, Britain's biggest luxury online retailer Net-a-porter announced the start of the full New York and Westchester (Westchester) and Bergen (Bergen) part of the implementation of the day service.

Net-a-porter, the originator of the luxury goods dealer, has a 368 million-pound income, a 63.4% annual compound growth rate and more than 350 top brands. Net-a-porter's combination of fashion magazines and E-commerce has opened up a new business model and proved that the full price of luxury goods sold by the Internet can be accepted by consumers. Therefore, it is not difficult to think that net-a-porter in the user experience is also done enough kung fu.

This summer, net-a-porter a great breakthrough in logistics services, with the UK's leading transport services companies, the use of seaplane delivery program, combined with sea and air transport, the launch of the day service. Now, Net-a-porter in the U.S. market also began to use the same day delivery. Consumers who live in New York, Westchester, Bergen or who send gifts to these areas can receive their purchases the same day as long as they place orders before 10 o'clock in the morning.

It is a good opportunity for Net-a-porter to choose to launch this logistics and transportation program in the holiday shopping season. On the one hand, holiday season is the peak of shopping, you can catch as many consumers as possible, on the other hand can bring different festive feelings for consumers. Consumers do not have to worry about the crowded market, and can receive the goods on the same day.

Net-a-porter president Alison Loehnis said: "We have been seeking to provide customers with better service, now, the time is ripe." Service on the day allows people to avoid store congestion and spend more time with their families. We have tested this service in other areas before and it was very successful. We have chosen to start on Christmas Eve to provide service on the same day in the Greater York. Imagine, on Christmas Eve, at Christmastime, a sudden increase in the list of wishes and a gift for the last moment that can be delivered to the door within hours and carefully packed. This is so exciting! ”

It is understood that shoppers outside the net-a-porter can also benefit from the same day's service, for example, orders before three o'clock in the afternoon December 23 can also be delivered before Christmas. In addition, Net-a-porter also launched a free land service and return service during the holiday season, and through professional customer service representatives in the form of telephone and mail to ensure the consumer's personalized services experience. This is undoubtedly the holiday benefits offered to consumers, but also the net-a-porter of the Christmas machine.