Where to? ZHUNGCHENGSU: Mobile booking is the biggest trend of online travel

Absrtact: June 18 News, by NetEase technology and NetEase News client jointly sponsored 2014 NetEase Future Technology summit held in Beijing today, this summit theme for the Internet + Change the world, explore the Internet and traditional industries in the process of integration of new opportunities and new species

June 18 News, by NetEase technology and NetEase News client jointly hosted the "2014 NetEase Future Science and Technology Summit" held in Beijing today, the theme of the summit is "Internet + changing the world" to explore new opportunities and new species in the process of integration of the Internet and traditional industries, covering new media, internet finance, intelligent hardware, Smart cars, online travel, online education, online music and so on are currently the most popular topics of concern. Where are you going? ZHUNGCHENGSU, CEO of the Web, said in a speech titled The Future of Tourism, mobile booking is the biggest trend of online travel, but still 50% of business consumption has not been tapped.

"Tourism is a huge industry. "Zhungchengsu said that the world has about 1.5 trillion U.S. dollars in tourism spending, tourism consumption expenditure accounted for about 4% of GDP." In China, the total tourism expenditure is about 1.3 trillion yuan, accounting for 2.8% of GDP, of which, outbound travel 550 billion yuan (including shopping), growth of 20%, aviation expenditure of about 350 billion yuan, hotel expenditure of about 500 billion yuan, the destination expenditure of about 200 billion yuan.

Zhungchengsu that the tourism industry is a big area of IT spending, the O2O field has extended to the entire tourism industry, the Internet and the traditional industry's core IT systems are constantly integrated.

"There are a lot of new opportunities that are being presented throughout the tourism consumer experience. For example, mobile phone tickets, although not too much discount, but simply because of convenience, so the growth is very fast; Hotel reviews, Big department reviews are submitted via mobile phones and patterns are changing. "Zhungchengsu said.

Zhungchengsu that the online travel industry's big trend is obvious, first of all, mobile phone reservations, including airline reservations, hotel reservations, but this accounted for 50% of tourism consumption, and another 50% of the consumption has not been excavated, including in the tourist destination of consumption. In the next five to 10 years, all consumption will be shifted to the mobile end. So mobile booking is the biggest trend, now the size will be magnified three to five times times in the future.

In addition, ZHUNGCHENGSU that there are many emerging trends in the online travel industry, including social inventory, personalization, dynamic planning, and so on.