Why do consumers choose to enter your site?

China's e-commerce industry has started since 1990, has been more than 20 years now. Especially in the last 10 years, the development of the unusually rapid. The so-called development, it is indicative of change, innovation, progress. At the beginning of the time, the purpose of promotion, for the flow. As long as the rankings, with the flow, it will certainly bring benefits to the enterprise. Today, if that is the case, it is inevitable that it will be eliminated.

Now the Internet competition is more and more fierce, how do you show to the consumer's eyes? Why do consumers choose to enter your site? Why do consumers have to deal with you? This is now every promotion personnel must seriously consider the question! So, now the promotion purpose is two words, Deal!

Deal is every salesperson is eager to do, that since the purpose of the promotion is a deal, that first of all to let themselves be called a qualified sales staff. What kind of talent is a qualified sales staff?

First, the company is what product?

Second, what kind of service can the company provide?

Thirdly, what kind of customer group are they belong to?

Four, want to know what customers want?

For example, small knitting company is to do Hong Kong server rental and hosting, the customer is for those who can use the server users, such as: Website construction, chess game, mail system and so on. Most importantly, what do our customers want most? What customers want most is the security and stability of the server, the efficiency and quality of after-sale service. To understand this knowledge, there is only one way to learn. Talk about positioning yourself in the role of a salesperson, to learn the company's product knowledge, so as to their own products, the most effective way to promote to the most accurate customers.

There are three questions to be considered by each extension person:

First, how to show their products to the consumer's eyes?

This step, like the early promotion, requires rankings and traffic. When it comes to rankings and traffic, there is no skill to talk about, the core can be summed up to two words, original and insist. The so-called original, is to have their own point of view, such as the content of your site, if a whole stand down from the outside copy from the content, even if the site is updated again diligent, search engines will not like. Over time, the search engine to locate your site as a spam site, the spider will no longer patronize. Besides insisting, this is the basic quality that each promoter must have. Site updates to adhere to the release of the chain to adhere to, the Forum's care to adhere to and so on. If always three days fishing, fishing, such insistence is useless. Since you are engaged in promotional work, you should either not do it or do it every day.

Second, why do consumers choose to enter your site?

The most important thing is whether the promotional content you write can attract consumers ' attention and touch the heartstrings of consumers.

The advantage of bidding promotion is that every promotion staff can not be neglected. Not only in the priority of SEO can be brought about by the spontaneous combustion rankings, the most critical is that it can be based on each keyword targeted to show the content and services to consumers. This time, the short 79 words appear very important.

Each do Baidu bid promotion personnel understand a truth, bid promotion of all adjustment is not how you feel how to change, and according to the background data to adjust. For example, we write a creative, using a variety of rhetoric, the 79 words written each round does not change, so that everyone can think of your deep writing skills. And the other one, the written statement is not, there is no logic. But if our background data shows that the second display and clicks are much higher than the first one, there is no choice, even if you hate the second expression, you must choose the second, because consumers like, that's all.

So, why do consumers want to enter your website? Just a little, put the consumer's psychology, think what consumers want?

Third, why do consumers have to deal with you?

This is a problem that every salesperson has a headache. Here a small compilation on the embezzlement of an old saying: The man, the outcome in heaven. We must do everything we can to do. The promoter must do everything in the station and outside the station.

As far as the station is concerned, the content of your website should not be frivolous or pompous. If the visitor enters the website the first feeling is unprofessional, insincere, that can only be able to afford. Second, the content of the website should be able to provide help to visitors. If a visitor goes to the site, it's all about what you sell, and you don't see anything real, the visitor will be disappointed. But if you can help the visitor solve his problem, if he does not deal, he will come back again next time. Finally, and most importantly, you have to make it possible for visitors to find you anytime. This is mainly reflected in the contact of the display above, if the content of the site, can give visitors interested in content, but can not allow visitors to get in touch with you, it can almost be equated with failure. So now for the construction of the station there is a famous saying: Content to the top.

Tell me more about standing outside! For example, when we release the product's supply information, we send a picture with the contact telephone number and the website. Such a supply of information, in addition to the site to bring a chain outside the use of no other, but also just may bring a little outside the site chain. Post a message in the forum, today, send an advertisement, tomorrow copy an article, the day after tomorrow to fabricate a joke. For a long time, your posts are no longer available, when the account has been blocked, what is the role? The so-called supply of information, not only to let consumers see what you are products, but also let consumers know what your products have advantages, but let consumers know the strength of your business and services. So that consumers believe you, choose you! The so-called forum, is a group of people to exchange ideas, where you need to share. When the content you share is absorbed by others, you will naturally get feedback from others. This time, your advertisement can really achieve the effect of advertising.

In short, now the promotion does not need to think before, but simply to do flow mainly, we must from a sales staff's thinking angle, to explain the promotion process. Carefully grasp the company's product knowledge, to grasp the specific needs of various types of customers, and then do a good job in the promotion process of everything, and to continue to do every day.