On July 7, Chen Jinsong, chairman of the World Bank Group, released a microblog on its own microblogging with only 5 characters: "Soufun World Bank" and then caused speculation in the industry. Close to the news of many people in the industry have released news that SouFun plans to acquire the World Bank.
Southern reporter contacted both high-level, Soufang said temporary "inconvenient disclosure," and Chen Jinsong repeatedly focused on the microblogging after the deletion of the content. In fact, the well-informed stock market had reacted earlier, last week the World Bank suddenly heavy volume limit, then suspended.
SouFun faces a strong pressure on intermediaries, stock prices, the pressure of peer competition, the shares of the World Series can form a positive, "Centaline Chief Market Analyst Zhang Dawei told reporters are Southern, the industry's two giants together the information and resources and use of home buyers, Developers are good news.
Mo Tianquan all went to Shenzhen on Friday
In the real estate agency industry, the traditional consignment and online e-commerce are gradually forming a rival position. There are indications that the industry's top two real estate agents SouFun and the World Bank line of real estate may reach a marriage.
World Bank Chairman Chen Jinsong with a 5-character area of the micro-blog "Soufun World Bank" sparked hot industry speculation. This reporter's microblogging was soon removed after the press turns his confirmation. As early as the World Bank before the suspension last Thursday, the World Bank unexpectedly heavy volume limit, followed by a suspension announcement, is planning a major issue of non-public offering, the plan is still under discussion.
Founding chairman Mo Tianquan is also the World Bank real estate third board of directors. According to WeChat public number "Comments Internet" released news, SouFun Mo day all went to Shenzhen last Friday, "to explore the acquisition of the World Bank line."
Many people in the industry bluntly, the dismal real estate market makes real estate agents choose to merge the route. And once the real estate agency usher in the revolution, such as SouFun acquisition of the World Bank such a move, it means O 2O officially started.
"Cooperation is certainly a good thing.Now, 70% of people are related to the Internet, most industries are more or less associated with the Internet, real estate companies and agencies are not likely to ignore the Internet," World Bank Group Chief Real Estate Technology Li Zhenwei accepted yesterday South interview with reporters said, but Alibaba, soufun not everyone can do, the same traditional economy like the development of 21 years of the World Federation has also been nurtured to form a high degree of professionalism. Therefore, each side has its own advantages and disadvantages, so to speak, no one can say no one.
World Union Bank Real Estate was established in 1993, is the earliest real estate consulting firm in the service sector. Last year, sales of agents up to 310 billion yuan, the company's traditional domestic sales agency ranked first in the country.
A World Bank real estate insider told reporters yesterday South, the two sides from the mode to the professional and so have cooperation space, should be the trend of the times. It is reported that the World Bank will convene a wrap-up meeting in a few days, a variety of company development may be further discussed.
Soufun is very professional in pursuit, and the World Bank in line with the corporate culture is quite convergence. There are indeed many places where both can complement each other, "Li Zhenwei told reporters in South are, if the two sides cooperation, we must win-win situation.
Adjust the period of Baotuan
From real estate developers to agencies, the trend of shuffling intensifies. Chen Jinsong, chairman of the World Bank Group believes that the mainland property market will continue to adjust in the next two years.
As far as Soufun is concerned, we are now facing the dual pressure of joint boycott and falling stock prices. In many people in the industry seems to stake in the agency may be a rational choice. SouFun shares jumped 17% in June fell sharply, its target rating has also been well-known investment bank cut.
"From SouFun to LOHAS, now intense competition, the neutral platform for real estate in China has been commercialized, the Internet platform will become a thorough sales tool." Centaline Zhang Dawei, chief market analyst told reporters that the South, the cooperation may have a lot of people Happy, buyers want to see the shortcomings of the project can be found Soufun reports, developers do not have to choose two electricity providers, agency fees directly to the form of advertising fees.
Jia Ya Tong, an analyst at Hai Tong Securities, believes that the high growth rate of real estate as a traditional economic representative has started to fall. Faced with the rapid development of the Internet, big data and intermediary upstream and downstream derivatives business, the World Bank needs to pay attention to whether it can adapt to the new model of profitability and customer acquisition and seize new highs. Seen in this light, the World Bank has been in this area has been intended and action.
In the opinion of most people in the industry, the real estate agency industry still has a huge market space. According to the model of Haitong Securities, it is estimated that by 2020, the overall market size of real estate in China will be around 10 trillion yuan. If according to the experience of agency agency leading the market size of about 8% -10%, 800 billion to 1 trillion, is still quite large scale.