Summary: Commercial newspaper reporter | Child a millet in Xiamen online shopping industry has recently been a half yueling all involved in business sales doubled the network of joint marketing, a week can earn 50,000 Yuan Taobao guest, one day turnover breakthrough 1 million Yuan name Shoe library, spend 3 million yuan to cooperate with the Tianya
Commercial Newspaper reporter | Dong
Xiamen Online shopping industry has recently been "to force" ——— half yueling all involved in business sales doubled the "network business joint Marketing", a week can earn 50,000 Yuan "Taobao guest", one day turnover breakthrough 1 million Yuan name Shoe library, spend 3 million yuan and Tianya cooperation beauty talent selected PBA Cosmetics ...
However, has become the Hercynian network purchasing industry leader echelon of people, obviously also hope to be able to more "to force" some ——— Xiamen city government this year to determine the industry will focus on the future development of industry, Xiamen to do the national Network transactions Hot Cities, Xiamen to host the National Network Shopping Fair ...
Xiamen Online shopping industry
has become a "snowball" trend
This information, is the reporter from yesterday afternoon in "the first ' Lang ' Network retail Development Strategy Summit Forum" to understand.
Behind these "ambitious" attitudes is strong data support. "2009 Xiamen NET retail sales increased by nearly 20 times times, when the total amount reached 200 million yuan." "But we have already completed 300 million yuan in the first half of this year," Chungliang, director of the Xiamen Trade and licensing Bureau, told reporters. ”
According to Xu Songmao, the president of Xiamen's Consumer Industry Association, the total retail sales in Xiamen will reach 800 million yuan this year, four times times that of last year. "2007, the National network retail total only more than 50 billion yuan, to 2009 is 263 billion yuan, this year will reach 475.5 billion yuan, 2013 will reach 1.2692 trillion yuan." Xu Songmao listed the data, and said that Xiamen today's online shopping industry development rate is much higher than the national average.
The net buys the merchant to be many
The transformation of traditional enterprises
In fact, March 11, the establishment of the Xiamen Business Association is not many members, about 30. And the majority of these 30 members are from the traditional mode of transformation to network sales enterprises.
Number 0th is a traditional garment enterprise, Spokane is a foreign trade enterprise, PBA Cosmetics 2007 before the "whined whined" to pave the national distributor channel, seven Wolves will network marketing as a new front, the East Lin Electronics is also part of the energy from the foreign trade market to test water network sales ... Chungliang yesterday very frankly said: "Xiamen Network retail started really late." ”
However, these 30 are the most competitive companies in Xiamen network shopping. Suguijiang, vice president of Xiamen Business Association, told reporters yesterday that the name of the shoe library, Spokane, etc. have become well-known outstanding brand enterprises, Spokane Emperor Card, tea products and even Alibaba is the top ten Chinese brand of net goods.
"The business association is also the first in the country and the only one by one associations that have been set up specifically for the development of the industry." "Zengrong, executive director of the Network Retail Development Strategy Forum, to be held on November 26, told reporters it is this newly established association, with the" network of joint Marketing, "the same city Enterprises holding group Network Marketing way for members to bring double performance activities, attracted his attention to Xiamen network business.
Sourcing near sourcing
is the absolute advantage
After some analysis, Zengrong suddenly realized the growth potential of Xiamen online shopping industry. One of the most important factors for the development of Xiamen Network is: "Now the most popular products on the internet, most of them are important industries in Xiamen and surrounding cities." "he said.
"Clothing, footwear, bags, handicrafts, home." "Zengrong listed," Xiamen, Quanzhou, Jinjiang, these industries have been very mature, is the main production base in the country, but also the main source of procurement of enterprises. ”
"The nearest purchase, we Xiamen enterprises can bring many advantages, the most basic is the cost advantage." "Zengrong so defined.
Chungliang even to this basis, network sales this model, for any traditional enterprises in Xiamen is an opportunity. "Who has not grasped, who may lose the future competitiveness." "It is an indispensable condition for Xiamen to become the central city of the Hercynian economy," he said. ”
The reporter learned that the TDC will also invest a large amount of funds to support Xiamen to continue to promote the "network of joint marketing" promotional activities, "to hold high-end forums, inviting experts to the Xiamen network for the pulse of the local enterprises to the national, to guide more enterprises to pay attention to the network shopping industry." Chungliang said that at present, Xiamen is vigorously striving for the holding of the National Network Shopping Fair, "There are currently three cities in Chengdu, Hangzhou and Guangzhou." There are four quarters in a year, Xiamen to fight for a quarter is a network of trade events. ”