You should know that in the back of a taxi app merger.
Source: Internet
Author: User
KeywordsMergers and acquisitions taxi app
Wen/Song Xuan in Friday, the quick taxi students to the media sent a message: a moment has important news to publish ... The Pakistani people thought for a long time, the expression of this melancholy person to say what? Mergers and acquisitions, investment, new business, publishing data. Every possibility flashed by. In the taxi app development is weak today, can be called "significant" news is not much. As expected, quick taxi announced the acquisition of Shanghai Local taxi application "bumblebee." Next, let's talk about it. According to the Pakistani people understand that the acquisition is not actually finalized, the two sides did not agree on the product, personnel merger and other issues, but only to determine the purchase price. For your love I wish the question, quick taxi coo said to the Pakistani people, both sides are interested in integrating into each other's business. Zhao Dong's statement is not unreasonable. Bumblebee was founded in April 2013, at the beginning of its establishment is located in the local taxi application, the pursuit of products only in Shanghai development, so Bumblebee did not hit huge sums out to expand the market. In June, the Hornets received millions of dollars from morning-Hing Capital, the acquisition of which was only 7 months from its inception, and only 5 months after its financing, and it did not seek to burn money expansion, temporary survival is not a problem. So the so-called "mergers and acquisitions" is more a strategic merger. For the bumblebee, during which hug Ali thigh, and for the quick taxi to stabilize the "south of the Yangtze River" half. Then in such a strong and weak combination behind, online taxi industry in the end how to develop? Pakistani people according to the previous interview and data for your structured as follows: 1, taxi app's helpless end: Be received, transformation, dead ... Unlike the Bumblebee's "lucky", most of the online taxi products are in a half-dead state. Swing recruit car is the previous media recognized two big online taxi software, but now, the 2011 began to do online taxi "old" has been unknown for a long time, the market share is only 6%. The departing staff revealed to the Pakistani people, at present, shaking the car is seeking transformation, the company is open up by the online taxi into the car entertainment system business, at the same time, insiders revealed that with the previous shaking the capital chain break different, its internal "indeed" funds abundant, in the basic stop to push and loss of some employees, The company's operating costs have been greatly reduced. And shake can still consider the transformation of different, such as hundred meters, 1039 easy to take a taxi and so on a considerable part of the online taxi application due to funds, the number of users has been difficult to comeback. Earlier, the Quick Taxi CEO Lu Zhunwei estimates, has now confirmed that "death" of online taxi applications has more than 40. Most companies are on a contraction front. 2, the online taxi industry to enter the brand construction stage not long ago, tick-tock taxi announced and the media reached the billion-million advertising cooperation, and large-scale launch of the line under the ads, this initiative has attracted its fast and the curse of the war. But there are always some deep reasons behind the phenomenon, tick-tock Taxi co-founder Wu Rui prior to the interview with the Pakistani people have said that online taxi after the fight under the line, now need to brand, heIt also predicts that branding will be a key strategy for future generations. At the same time, investors are increasingly valuing brand value as they start looking for a new round of financing. It is reported that the tick-tock Market department is recruiting, and its CEO Cheng Wei to Silicon Valley, may also be related to market cooperation or financing. 3, the policy essentially does not affect the survival of online taxis can be said that the 2013 online taxi development process is a game with the policy history, from the earliest Shenzhen taxi policy issued to Beijing, a two-call command. To arouse the attention of the news broadcast, this year's online taxi hiding is not easy. And what is the effect of this pile of documents? The Pakistani people understand that the establishment of the unified calling platform does not affect the operation of the online taxi products. Tick, shake and so on products are only launched 96106 version of the taxi products, and the original product is still in operation, which caused, the family has not only met the needs of the policy, but also did not harm to the product core. And the policy itself seems to have saved face, after Beijing issued a second call unified policy, no longer heard. What is more interesting is that the fast as the top two online taxi brands did not belong to Beijing's four official online taxi brands, undoubtedly making this unified platform lacks representativeness. 4, the market formally entered the duopoly mode, are not bad money in the acquisition of Bumblebee, fast and completely sit down the main south of the city, in Shanghai its share reached nearly 80%, and the city and the city and the north of the tick-tock taxi is the rapid formation of the river and the treatment of the situation. The "battle" of both sides has become a protracted war. In terms of capital, tick-tock taxi received from Tencent's 15 million U.S. dollars financing, fast holding Ali's 4 million dollars heavily support, shaking from the Sequoia 3.5 million U.S. dollars also still from the room, can say that in a short period of time each home is in the money stage. According to insiders said, tick-tock taxi is seeking a C round of financing, but formally confirmed to wait until the beginning of next year, and quickly after the acquisition of Bumblebee, but also announced a high-profile announcement will be received from Ali's chase, both sides in the absence of profits are seeking new capital progress. The future of the online taxi market Dragons trend will be more and more obvious, and shaking can rely on the transformation of the road to realize the change is also a lot to see, the Pakistani people will continue to pay attention to this.
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