Export external links to the site SEO is advantageous?

Exporting links in the SEO industry often sounds like derogatory behavior, and seoer have been arguing about how to make export links on their website. Now, let's compare two different strategies for linking around. Take a look at the benefits and problems of both strategies, and let me choose my own export strategy for the outside chain.

Strategy One:

Let's say we have a website about red boots, and another site has a lot of information about red boots resources. You need to decide whether to link to another site on your own page. Some people say that you don't have to link to it, so you can save "link juice" to other pages of your site. If you really want to get a good rank in red boots, use all of your resources on your own website and not deliver any value to the outside web. You do not want visitors to leave your site, you will do a lot of work to motivate visitors to buy these shoes, why do they send them to other places? Many people would think so. You don't want to help your competitors, and if you link to them, they will elevate their keyword rankings, and then users will not be able to access your Web page, the same, to your rankings cause harm. If you link to all the outbound resources, you will want to tell the search engine, look, there is better information than me, so your ranking will fall.

This is an academic idea that we often see in such cases. We see people noticing your brand or reading your articles, but they never link to you. Some people feel that there is no unreasonable way to do this, there is some information to explore whether this behavior is reasonable. The 2011 search engine data showed that the number of export links and the relevance of page rankings is 0.04, which does not appear to be very large, and to take into account the other more than 200 ranking factors, not serious. This doesn't prove that there are a lot of links on the page that will help you rank. But this also shows that if your site does have a lot of export links, it will hurt your ranking. If you don't think it's so extreme, we can even ignore it.

Strategy two:

This strategy I think is a more friendly strategy. Similarly you have a website about red boots that has a lot of resources with you and you choose to link your competitor's website. I think the biggest benefit of this is automatic expansion, we spend a lot of time to ask SEO staff to write to say "Hey, you can link to me? I wrote these." Even if you link to them, they will see your behavior when they analyze the site or traffic, and you will know that you are linking to him.

If you want to become an expert in a field, doing so will make you more like an expert. For example, when we are reading or reading a paper, we usually see information such as reference materials. This is not only a standardized standard but also reflects your good moral reputation.

The next issue is a more contentious one. Doing so will increase the contextual connection of your content. Search engines read your pages and they try to categorize your pages to find out what they are about. If you link pages to other pages on the same topic, someone thinks it will help the search engine analyze the page. You can try to think that if you're in a pile of junk, the link to red boots is about Viagra, and Google will say, "No, this site is not about red boots, it will help if you link to a website about shoes."

The final reason for this scenario is that you see a lot of successful SEO people using this solution. This can prove to be a viable strategy. The special note here is "anchor text," If you want to get the red Boots rankings, and the links you export use the red Boots anchor text, which is probably not good for your rankings. You need to do something creative, you can use tons of shoes, colorful footwear Such keywords to do anchor text. This article is transferred from: http://www.webop.org, please pay attention.