For a site to encounter by K, down the right, ranking fall and so are inevitable. Regardless of the search engine for what purpose to update the algorithm for most rely on the site to survive the grassroots webmaster or to optimize the livelihood of the seoer, can not afford this rise and fall of the toss. In particular, some of the regular electrical business site, the site will have problems on the income would have a great impact. And in the face of the uncertainty of SEO grassroots webmaster How to leave a path for themselves?
Subdivision of Business Branch station operation
For the grassroots webmaster, if you have not started the door number, just rely on a site as in the ocean to seize a piece of driftwood, and can not bring real stability. This driftwood is likely to engulf the waves at any moment. I think that in the absence of a certain popularity before, you can first spread the net fishing. According to the characteristics of your business classification station, not only can reduce sharing, and will be more conducive to the specific long tail word seo. Some people say this is not a station group? In fact, the author said this model is not a station group, the exact group station, is a formal means. Because each site is to operate independently of their own.
Good shade under the tree
We can see that no matter how the search engine toss, that some of the big platforms are often feuds. Whenever the grassroots webmaster because the site was K and depressed, you will find in the search results are often the home page of some large sites. And we can be reasonable by virtue of this some large sites, is the so-called tree under the good shade. Especially for some enterprises, we can see today many enterprise platforms have to the enterprise dedicated two-level substation, the function is very complete, there are free also have fees. Different industries have different choices, we can use these platforms reasonably. These large platforms are less likely to be penalized, and maintaining these standby platforms will be a good reduction because of the impact of the main station being punished.
Multi-channel gather customer resources
A lot of electrical business sites are the problem of low customer retention, customers go after consumption, and then who do not know who, who can not find who. And how to gather and retain customers is a lot of electric business platform needs special attention, of course, there are many channels to gather customers, such as micro-blog, QQ Group, etc. can be very good to gather customers. As long as we do a good job of customer gathering, when the customer base to a certain degree of time, even if the search engine, your electric business platform can also live with color. No matter what kind of online marketing, the ultimate goal is to seize the customer resources, timely to do the gathering of customers, then your road will be more and more easy to go.
Never put an egg in the same basket.
Only with the help of SEO can be successful era is no longer, and with the increasingly competitive SEO, SEO in time and manpower costs to consume more. For this as our site never put all the eyes on SEO, such as PPC, advertising, Web site business cooperation and so on. As long as it can bring benefits, we should be bold to try, never put all the eggs in a basket.
In the network construction and operation, simply rely on a platform is a chronic poison, as the saying goes, "Mountain will Fall", as far as possible to do site diversity, customer gathering, marketing model diversity. In order to be in the turbulence of SEO left a posterior. This article by Kunming website Construction http://www.microdesign.cn/Original, reprint please retain the source.