From the two level of the city SEO recruitment to see the future SEO personnel should grasp what expansion ability

Source: Internet
Author: User
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May 2, 2012, Zhucheng held a small SEO job fair, although the recruitment hall is not imagined magnificent, but still attracted hundreds of candidates. Even if they are not in the group of candidates, but still gather a bit lively, look at the current trend of industry development, or their ability to have a considerable evaluation.

Looked at the recruitment requirements of the companies, overall, SEO industry recruitment starting point is much higher than in previous years, in addition to master the basic data processing capacity, but also have a certain ability to expand, such as traditional marketing, including channels and advertising and traditional marketing is fully aware of, skilled in cost-benefit analysis, Risk assessment of the correct planning, SEO project implementation plan and search engine optimization results and other aspects of the business. But these are basic skills, these "qualifications" only means that you are qualified to compete with others for the job, as to whether it is competent, but also to see the interviewer's questions you answered well.

Through the analysis and summary, I found that many recruiting enterprises, see the candidates are not blindly ask what you will, but ask more about your personal situation and in addition to the basic operating ability of the application ability, summed up the following five words.

1 What can you bring to the company?

2 Do you often read news about the internet?

3 What would you do first if the website keyword dropped?

4 student times, do you have a wrong set of your own?

5 Do you have a log of your own (long term)?

The layman sees the lively, the expert person sees the doorway, the recruit personnel's these five words did not have the reason. It is actually mapping the SEO commissioner's deep-seated ability and ideas, not only the technical ability of people can be competent for this job, below I will be the combination of their own analysis grilled a grilled five words behind the truth.

what can you bring to the company?—— SEO Specialist to be innovative

A company develops to a certain extent, all aspects of marketing tools or profit models are maturing, at this time the company will be in a healthy trajectory operating, but as the actual analyst said, a company to do the larger, the industry's judgment on the more sluggish. So a successful company needs every moment of innovation, no innovation, Nokia lost the status of mobile phone hegemony, no innovation, Kodak has filed for bankruptcy protection, and the Internet is a high-speed operation of the wheel, any old-fashioned thinking will be a far away from the era, especially the site optimization industry, our energy is very limited, If you want to get better results in a short period of time, it is necessary to take some novel optimization methods, such as Baidu Encyclopedia everyone is very difficult to do, but if we think of a different angle, to appreciate some remote classical poetry, then the effect will be what? At least from my perspective, the success rate is about 70﹪, SEO commissioner to want to be in the field of site optimization has some, no sense of innovation is not.

do you often read news about the internet?—— SEO commissioner should always pay attention to the trend of industry development, with keen insight

Website optimization is a dynamic process, who can not guarantee their own keyword ranking will always be in the first place, because the Internet's competitive environment is changing, not only we, even Google algorithm engineers, he also can not predict who the site ranking will be in the algorithm to gain advantage, So as an SEO commissioner should always pay attention to the industry situation, and make a reasonable approach, Like a period of time before 4.25 Baidu Update, we found that A5 will also be included in the news source, found this point you can master their own writing direction, so get better outside the chain construction effect, and from SEO1.0 to the present SEO3.0, search engine algorithm constantly adjust, the focus is also changing, now the user experience has been mentioned Important position, so the focus of the construction station will be placed on this, this is a qualified SEO must be aware of the problem.

 If the website keyword drops, you first what will do?—— SEO commissioner must have the stable mentality as well as the outstanding analysis ability

As I mentioned before, the world of the Internet is a dynamic process, your site ranking fall is very normal things, like A5 such a fire webmaster forum, keyword ranking sometimes will fall first photocopy page before 10, of course, may be Baidu update, but in any case, encounter optimization obstacles, SEO Commissioner can not panic, Also can not be completely rejected before the work, to a cool posture to see the problem, supplemented by a considerable analysis, to see if there is a friend station problem, or a large range of collection site content. And throughout the SEO name Bo, they are absolutely analysis of the master, such a master has Zac, Lou, Wang Kejiang, and so on, if you are familiar with the words, you can go to see their words, absolutely can let you feel the real things, analysis is very thorough.

 Student times, whether you have a wrong set of your own?—— SEO commissioner should always reflect on their own

The function of the wrong title set is to let me have a subjective understanding of the wrong problem before, then in the learning process in the future no longer eat the same loss, the same truth, as an SEO commissioner should always do "wrong title set"-Work summary, by writing a week's working situation, so that their own work situation has an intuitive understanding, I have a deep understanding of this, I will write a summary every two weeks, of course just to see for themselves, the log I will write this week in order to build the chain, I took what several ways, whether it is a blog, forum or contribution are written, analysis of the effects of these several ways, and then decide the construction after the focus, So a SEO commissioner at all times to reflect on the summary of their own is very necessary.

do you have a journal of your own? (long term)?—— SEO commissioner to have a certain degree of writing skills and executive power

Web site optimization is not a two-day day can be made, this requires webmaster long-term efforts, take my site, the site has five columns, in the new station just beginning, I will give each column to add about 5 articles, so calculate down is 25, and all are original, I will write tens of thousands of words a day, But this is what web site building must do, because only pay will be rewarded, site rankings will not because you send a few ideal outside the chain, write a few articles can get up, not perseverance, we certainly can not put the desired keyword to do the ideal position, like Lou Blog, his blog has begun to profit , but who knows how much effort he has made in the last 3 years? In the Internet is still the grass-roots era today, we can only in the executive capacity to fight those great stations.

From this, SEO commissioner is not qualified to write the few so simple, want to be competent for this job, must be able to carry out an expansion of their ability, after all, 4000 dollars wages are not so good to earn.

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