With the development of social media, many enterprises or stationmaster began to fall into hesitation, hesitate is to take social media marketing or continue to use SEO. In fact, the author believes that in order to online marketing success, social media and SEO are indispensable. However, I have read a blog article recently, the article said that enterprises should be all the time, energy and money into social media, forget SEO. But I think forgetting SEO not only does not help your social media development, but also will have a potentially fatal impact on your entire online marketing. The following is a simple list of the three reasons why social media influences cannot replace your SEO three.
One: You can't really have your social media page
As a simple example of this, we can compare the world famous social media Facebook to an apartment, while your social media page is just one of the small apartments. You can rent the apartment, but the real owner of the apartment is Facebook. If you do not comply with the terms and conditions on Facebook, then they have the right to turn your apartment off. Imagine that when you run your social media, have your own social network, and if Facebook closes your company page, you lose your entire online social network. Your social media marketing is actually heavily reliant on social platforms. Your competitor may be able to steal your target customers from your design network. And because you can't control the ads on the social platform, it's possible that your social page will eventually become a platform for your competitors to advertise.
Second: Social networking platforms have life cycles
Do foreign trade friends remember that MySpace is a social networking platform. For a while, the social networking platform became the biggest social networking platform in the network, becoming a red. But now? Its emergence and success is only a flash in the pan, and now it has gradually been forgotten by people. Social media marketing is still a relatively young marketing tool, the network of new social networking platform has sprung up, while the old is constantly reinventing themselves, slowly disappear. You don't want to put all your eggs in an uncertain basket tomorrow. Even Facebook, the most market-share social network, has its life cycle. And your site is your own property, he will always accompany your business.
Third: People do not use social networks to search
In my opinion, social networking is not a business place. When people buy a product, they generally do not go to the social network to search for relevant product information. The real role of social networking is to help your brand provide a voice that allows you to interact with your target users, but building the flesh and blood of your brand and product depends primarily on your site. Most people don't find the product information they want by digging up the status updates of a company's social networks for a few months.
Summary: For social media marketing, the author is popular although it is a build online brand and target customers to create the best platform for interaction, but we can not rely on it too much, in the current Internet environment SEO marketing still plays a key role. A reasonable mix of both will bring you the best results on your online marketing. This article by 597 seedling Net http://www.597mm.com/original reprint please indicate the source, thank you!