Summarize the six mistakes of SEO optimization in Enterprise website

Source: Internet
Author: User
Tags key words

Now a lot of corporate sites in the initial stage of the site did not take into account when SEO optimization, and SEO technology is only just the rise in recent years, we can see that there are many before this site has not done SEO optimization is basically a dead end.

And now the website promotion, if did not do SEO optimization, that in Baidu is basically see shadow. However, for the site to promote the SEO optimization, said it is quite simple, but really do not so easy to do, many people may not feel into the site to promote the misunderstanding:

One, beautiful on the line, not without

Now there are a lot of web sites are this beautiful type, but their content is very pale, some content will even affect the search engine's internal record.

Take the enterprise website for example, those bosses are mostly do not understand SEO, and they only know beautiful, good-looking on the line. People who know SEO although it is not good, but there is no way, who called the boss like it. This led to the one hand to ensure that the boss's needs, on the other hand, and the site to rank, and finally SEO optimization can not go on, only to do promotion.

Second, the website content is flashy

This is basically the same as above, many websites are made of flash, the price is more expensive do not say, and now belongs to the sunset industry, and search engine can not be compatible, so will affect the scope of use.

Many people who know SEO optimization understand this, but many business owners do not think so, and their wishes are not violated. At the end of the picture can only be optimized by the ALT attribute, so that the effect will not be very good.

Third, heavy flow neglected conversion rate

This is a lot of corporate web site to do optimization when a common problem, although the above two also makes SEO optimization personnel headaches, but through efforts or can let the boss listen to their opinions, can also through driving force to make their own website to have Baidu's homepage. But the amount is there, but the corresponding conversion rate is not, resulting in the site's bounce rate is very.

The key is that we lack the long tail of the keywords brought about by the flow, but find inaccurate traffic, so that SEO optimization has become a failure.

Iv. Choice of key words

Enterprise website optimization, a little more difficult is the choice of keywords, because a company's products are many, we can not always put each product is of course a keyword.

Therefore, for a corporate website keyword extraction is crucial, and many people to this step, often very easy to go into the wrong place, to make the site's keyword ranking although very good, but the site's traffic has always been on, not to say what the conversion of the site traffic.

Five, the method is very cottage

There are a lot of people including myself in the initial time false is also so, think to do site promotion to find a forum, and then send a few posts on the. However, the consequences of this is often the next day to find their own posts were deleted, and sometimes even the opportunity to post a number of audit did not. In this way, the results of the cottage-style promotion are doomed to failure.

Vi. Lack of complete services

Website overall is also a part of the enterprise, especially in the current era of network popularization, and sometimes the online sales will exceed the actual performance, may be in some corporate websites or the enterprise's most important marketing platform. Therefore, if there is not a complete set of online service body yarn, it is difficult in this era of network success.

Finally, SEO optimization is a meticulous and long-term adherence to the work, want to be, in the most subtle part and always adhere to do it. And in this era of networking, online trade and SEO optimization is inevitable in the future of the two important components of the enterprise, only do a good job of network trade will make their own enterprises in this great trend to get a huge effect.

This article originates from www.gm06.com, reprint please indicate the source, thanks!



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