The importance of title in seo

The importance of title in seo

The title is the first element returned by the entire html in search engine search results. So far, it has been proved to be one of the most important seo effects, with the most core keyword in it, the following is a list of the most effective and best practices collected by Xiaopeng of Dianshi Interactive (www.111cn.net:

According to W3C's proposal, the title character should not exceed 64 characters, so it should never exceed 80 characters. First, the title may be banned, and second se may be discarded. (The number of characters is English characters ).

All the title tags are marked with the name of your website. In other words, it is ownership. However, if this page is a title or a help page, it is unnecessary.

Each page must have different titles, which increases the chance of being indexed. Of course, the more unique the title is, the more effective it is to attract viewers. If you have no established title for the help or other articles of copy, simply make your keyword your title.

If the website is an enterprise site, the homepage name can clearly indicate the company name or the name of some organizations, such as "Alibaba integrity member", indicating the organization identity, this helps increase the customer's trust.

The keywords you include should be represented in one sentence. The title should indicate the work that you think is the most important. The keyword is used to study the relationship between the homepage content and the keywords, this helps the search engine to quickly identify the topic of a page.

To better be identified and enable valid keywords or title tags in the title, the company name or website name is usually the phrase you think is more important, or is close, the purpose is to allocate multiple keywords to other keywords to obtain the long tail effect.

Many people think that this is a difficult choice problem. There are usually "|", "-", "_", "and spaces. This is mainly based on preferences, I personally think that it is a good choice to use "-" to separate the company and the title name, and use "," to separate other keywords. It does not matter,

No title label is required. This is definitely a serious mistake for seo. If you want to have a good ranking and repeat your title, you must allocate your title reasonably, dianshi Xiaopeng has always stressed that it is not easy for search engines to think that you are building keywords or cheating. Otherwise, it is not far from the end of the world.