A similar trajectory between Mr. Chou and Ballmer

March 20 afternoon, "to ensure that HTC successfully enter the next 10 years of growth stage." The strategic decision to change the CEO was made in the time HTC believed it was right. HTC announces: HTC founder, Chairman Wang will replace the former CEO Peter Chou Pro-CEO, and former CEO Chou will take a backseat to focus on future-oriented product and technology development. "Chou has done a great job and there are no other considerations for the CEO," he said publicly on several occasions. "The Wang or replaced Chou, change by oneself mountain." And now the change in the handsome, but also that the plight of HTC has become more intense, has been forced to the moment.

The news, the industry in an uproar. And this time reminds me of another industry big guy-Ballmer. August 2013, to get Microsoft out of the "old age symbol, to quickly enter the new channel." Ballmer, who steered Microsoft in 14, announced he would resign within 12 months. Microsoft also welcomed the new nerdy Satia Nadra on February 4, 2014.

Mr. Chou and Mr. Ballmer, two of the same-born and diverse industry leaders, have too many similar tracks.

I. Chou

Born in 1954, Chou, who initially joined the DEC computer after completing his studies, became a senior engineer, and then, in 1997, co-founded HTC in Taiwan Taoyuan County with Wang and Zhuo Huo, and became the chief executive of HTC.

As CEO of HTC, and under his leadership, HTC has a keen sense of smell, and in Symbian and Microsoft Windows Mobile, HTC chose to work with Microsoft to monopolize the market share of Windows Mobile phone around 80%. As Android emerged, HTC was keen to work with Google to launch the world's first Android smartphone. By choosing the right teammates at different times. HTC quickly became the leader of the early Android camp, establishing a high-end brand image, surpassing Apple's market share in the US market and reaching its peak of $33.5 billion trillion in 2011.

But not last, HTC in the peak of market capitalisation, the situation, not only ate apple and Samsung SAP, more arrogant, misjudged the market situation, missed the Chinese market this big fat, and on the product and staged a lack of innovation, confusion and chaos of the play code. Again and again the confusion and mistakes, and missed opportunities, let Android head to the top of the master. HTC's bitter experience, to make changes, want to return to the peak, alliances but all the results are very little. Cooperation with Microsoft, the introduction of WP mobile phones, but because of the WP ecological veneer and Nokia's existence, so that HTC in the WP camp is always in a negligible number of years second position. The launch of HTC Firs with Facebook has also come to nothing. Since 2013, the new flagship HTC One M7, as well as the subsequent M8, although in many aspects of praise, many awards, but fell into the situation of applause. The low end of the high school has not been able to bring HTC the key sales to make it rise again. None of this change has given THC the return he hoped for, and a step-by-step confusion has left HTC struggling to survive the recession.

Ii. Ballmer

Born in 1956, Ballmer, who initially joined the company as a product assistant manager for two years after completing his studies, then began working for Microsoft, a friend of Bill Gates, in 1980, from sales to Microsoft Sales Support Executive vice president to replace Gates as CEO of Microsoft. Until the last 2014 Microsoft found the new CEO.

In the more than 10 years that Ballmer was in charge of Microsoft. Not only did Microsoft properly solve the antitrust investigations in up to 20 countries, in 40 states, 206 class-action lawsuits and 12 complaints from rival companies have succeeded in preserving Microsoft's public image and avoiding the possibility of a break-up of Microsoft, which has led Microsoft to become one of the largest technology providers in the corporate marketplace. , he dominates "Exchange, Windows Server, SQL Server, SharePoint, System Center, and Dynamics CRM, Office365, Windows Azure cloud Services" These products are now a powerful competitor or leader in a field that lays the foundation for Microsoft to become a giant in the corporate marketplace. And he led the Xbox also successfully broke into the consumer's living room, successfully squeezed out Nintendo, and Sony rival, ending the Japanese dominant game host market pattern. And while Mr. Ballmer was at the helm, despite the failure of the Windows Vista operating system, Microsoft's dominance of the PC operating system was still unchallenged, and windows and office, the two gold giants, continued to contribute to Microsoft's revenues. Mr Ballmer's reign led to a 3 times-fold increase in Microsoft's revenue and a doubling of profits.

But it is easier for people to remember the mistakes made by others, and all the credit is so unforgettable than the mistakes. Under Mr Ballmer, focusing too much on Microsoft itself, protecting windows and office, ignoring the outside world and missing out on Internet search and mobile internet, has allowed Google and Apple to rise quickly and rob Microsoft of its aura; and then launch a Bing search against Google in search and launch windows on the mobile OS Mobile operating systems and subsequent Windows Phone 7, 8 operating systems against Apple's iOS and Google's Android operating system. But today, Microsoft is still struggling in search and mobile operating systems, while its tenure of Windows Vista and WINDOWS8, as well as the failure of Windows Phone operating systems, Kin series handsets and surface computers, have been poor performance. Let Ballmer and Microsoft in the mobile Internet era into an unprecedented passivity. And Ballmer was labeled as a bygone era.

Zhou Yongminbarme
Backtracking HTC from the generation of plant growth, to market capitalisation once surpassed Nokia's peak of 33.5 billion trillion dollars, and then defeated Apple Samsung and domestic small partners in the present decline and the future of the transitory period of this history. HTC's brilliance and decline are inseparable from Wang's close comrade, Peter Chou. Back to Microsoft in Ballmer under the rough Road, PC-side of the king, Mobile end of the laggard, although the industry is still Big Mac, but the Halo no longer, the future difficult. Microsoft's brilliance and confusion are inseparable from Gates ' close ally, Mr. Ballmer.

Iii. Conclusion

Both Mr. Chou and Mr. Ballmer, who led the company to the top with the utmost trust of the founders, have also plunged the company into a new era. It is difficult to discuss the merits and demerits. But the only thing we can be sure of is their consistent love for their company, and perhaps in their eyes, the company is their child. But the brutal: they are not able to continue to take "their children".

In his resignation speech, Mr Ballmer, who had always been a keen talker, cried and wept when he left his beloved Microsoft, and Chou, though not much, could imagine his sadness. Fortunately, Microsoft, under the leadership of the new CEO, Wang, has set sail again, but will HTC be able to sail again under the leadership of the company?

Finally sent a "riverside fairy" to bid farewell to the two former CEO who has a fanatical love for the company:

Rolling Yangtze River East dead Water,

The waves scour the hero.

The success or failure turn empty.

The castle Peak is still in, several times sunset red.

The white hair catches on the river Zhu,

Accustomed to see Chino.

A pot of turbid wine is happy to meet.

The ancient and modern how many things, all pay a joke.