Channel development platform loophole: Change icon, change "Landing interface" on the default of a novice tour

2015 's hand tour market is still fierce, in the face of such an expanding market, many people can not adapt, because it is developing too fast. And as the main participant in the market, "people" and let everything become more complex. If you want to win in this market, you must understand the rules.

Channel development platform loophole: Change icon, change "Landing interface" on the default of a novice tour

In the hands of the CP, gradually there is a play in the popular, that is, part of the channel to separate the product agent to the distribution, and the team to operate their own other channels. Of course, in order to avoid conflict, the game will be renamed processing. I believe we all understand that these are not very good products. and seemingly reasonable behind, in the game top deep dug, we have found another problem, this may be why people feel a lot of shanzhai piracy game One of the reasons.

Open platform in the channel, when a game change icon and login interface of the landing name, it will default this is a new game, because the channel development platform are backstage audit. Let the auditor each game is carefully reviewed, obviously not realistic.

For example, a B-class products, take over to replace the login name, ("1234" changed to "4321", and then another icon, you can as a new game directly uploaded to the background.

and resources recommended by the brush list to obtain, surprisingly, in fact, Android also has a special brush list personnel, open platform resources are ranked to obtain, after a special brush list, can be rushed to the top of the open list. The monthly product promotion cost is about 100,000 yuan.

Hand tour promotion In the eyes of the channel: iOS too dangerous Android is safe.

For the market as a whole, good products are popular wherever they go. But a good product requires time and energy to polish, and most of the time, the market does not have so many trial and error opportunities, so many times we have to be cautious.

Hand-Swim channel on-line release also has the skill, unless specially good product or has the massive Promotion fund support, otherwise does not choose the iOS first. Because we can according to a game in the best-selling list of the rankings to draw it "good" and "bad" conclusion.

If you have the confidence to keep the game in the top 20 of the bestseller list for a week, you can do the iOS channel first, and then there will be countless Android channels to recommend the game. Do not do this, then do not do it, because do it and die. What do you think when you see a game outside of the top 50? Of course, the channel will think so. Many of them are hand-travel companies here miserably. No matter what grade, first on Android is the safest, when the product has a certain degree of visibility, everything is very simple.

The iphone is a luxury: it's easier to push iOS after it has an Android user base

For ordinary mobile phone users, the iphone is a luxury, more people are users of Android phones. According to data from the game gyro, Android phones account for a 65%,ios of 30% and another 5% for others.

So many times, in the Android channel to obtain a certain degree of visibility has reached a good word-of-mouth marketing. At least in the early period can accumulate a group of users, a group in the list of products have expectations of users.

If you have no direct choice of iOS, the cost will be high, and the risk coefficient is relatively large, but if the first Android, it can generate profits. And CP own heart also bottom, product quantity level and probably spend how much money to do promotion.

For some teams and products, we recommend that no matter what level of the game, first on the Android channel is the safest choice. After the Android online, there is visibility, and then push the iOS channel will be more effort.

Channel play axes: a wave of small and medium-sized, two waves on the large, verified Exchange volume with product heap Boutique

Small and medium distribution situation some special, they are dozen channel relations. They may not go to Android first, but iOS escape, because the risk of such a channel is the lowest, the channel relationship is also good to play; After this wave, it will continue to change, after the change, on the Android channel, and finally on the iOS genuine.

In fact, some small teams are more suitable for iOS products than Android, because iOS products fit is the easiest. But the opposite is true, as many small teams choose to do Android first, so many teams destroy and many teams die on the right path.

If you want to go to an Android channel, especially the single class of Hand tour, the game gyro recommended "small channels to go round, big channel to go round, the third rotation volume to go round." "Large channels although large but often difficult to get the volume, medium and small channels are the opposite, the focus of product cooperation will be able to dig, because this time cost recovery is basically completed." The rest is to devote energy and research and development time, put to new product research and development, use profit roll profit, roll product with product, in order to develop fine.

Finally borrow someone else's words, as long as can enter the channel, want to make money is very easy, but the key is can access.