Chen: The core of the company is Renren game business will shrink

Chen: The core of the company is Renren game business will shrink

November 14 News, around the game layoffs, everyone company CEO Chen in silence for several days, today issued an internal mail to the company staff to clarify rumors, and the company's business to make a rethink. Chen said that everyone's performance in recent quarters has been unsatisfactory, that the project's control and priority judgments need to be rethought, and that everyone's game must slow the pace of expansion.

In this email, Chen a Zhou declared that everyone will further strengthen the operation of the game and put more resources into the mobile Internet.

Chen a boat to reflect on the past few years of the ups and downs of the company, it is related to strategic focus or not. "When people are in good times, they tend to have an urge to expand. "He admits that the performance of recent quarters has been unsatisfactory, that the project's control and priority judgments need to be rethought, and that the game business must slow the pace of expansion and should not be directions."

Chen a boat more called the ultimate goal of everyone game or strive to separate listing.

It is reported that at present everyone game by the Group COO Mrs presided over the management work, and game management team former head of Hochang is currently in a sick period.

The following is the full text of the mail to the employee in Chen Yi Zhou:

Focus and persistence

Dear Friends of all companies,

Some students have heard from various channels to hear about the game department and personnel change rumors, I would like to use this and everyone to clarify rumors, restore the facts, but also share my thoughts on the future development of the company.

Game business from the data published in the past few quarters, the performance is not satisfactory: from high growth to low growth, from low to negative growth. This is certainly related to the harsh domestic market environment, but it must also be objectively clear that this has to do with our current ability to control and execute--is it true that we are able to take every step we make on a solid basis, and do we have the right priorities on every project?

I posted a journal on Renren online, "Focus is the most underrated manager trait." Looking back at the ups and downs of the company over the past few years is actually about focusing and not focusing. When people are in good times, they tend to have an urge to expand. We have to admit that everyone's game has expanded too fast in the past few quarters and has stepped up a bit. We do not shy away from the problem, but also need to correct the deviation strategy in time. Game business must slow the pace of expansion, focus on game operations and boutique research and development, rather than directions, which will increase sustainable positive cash flow capacity, and the ultimate goal is independent listing.

Hochang as the person in charge of the game, in the company's start-up period has been working here for the company's development has made a very big contribution. For personal health reasons, he is alternating to recuperate at home in accordance with strict orders. His illness, the core management of everyone's game is very clear; his sick leave, not outside the rumor of being a holiday, but we do not need and should not in order to refute these rumors, to take our colleagues privacy to exchange. Rumors will never be finished, and if we are distracted by them, we will just give up our focus! As partners in the common fight, please respect and protect the privacy of every colleague, do not have more discussion, let us wish Hochang good health, early recovery back, also please everyone in the daily hard work, remember to take part in timely physical examination and cherish their own body!

During Hochang leave, the group COO James will temporarily take over the game for everyone. Thankfully, Hochang's senior management team is still robust, and some of these colleagues have worked for the company for many years, and the group will fully cooperate and use the resources supported by the group to promote our boutique games.

The internet since the media age, we can not let people judge, even if the inclusion of malicious attacks and other maps. Moreover, Renren's two direct competitors control the vast majority of Chinese internet media channels, in accordance with the current Internet competition environment and industry status quo, we must have the psychological quality of beating at any time. Critics are always easier than practitioners, but the world is changed by the latter. In the past few years, we have had peaks or troughs in our business, which is a frequent occurrence for internet companies, because it is a marathon of discovering change and chasing change. And in the ups and downs, we can only focus on our users, they will really determine our success or failure. What we can do is to get rid of distractions and not be distracted by these external information, what we have to do is to calm down, clear goals and strategies, and then fight like professional athletes. We know what we are doing better than anyone else, and try to defend the dignity of everyone who loves this company with effort and achievement.

Renren is the core of Renren, we in this year and Baidu cooperation to create glutinous rice network, as well as the reorganization of everyone game, the company will have greater cash flow and human resources focused on the Internet.

How can our core assets adapt and keep pace with the rapid development of mobile Internet? Perhaps we all see NetEase's easy letter and Ali's dealings, in the micro-letter is still on the wave after the big. Some students told me that we are such a large group of active users, there is no shortage of cash, why not follow also blunt? I must remind you once again that opportunities are visible to everyone, but only if you have to find your own differentiated value. Found the core value to the user, development and growth is inevitable.

I believe Renren's team has spent long enough to think about it, perhaps it's time to start!