After
the COVID-19 epidemic, the digital transformation of enterprises will show significant changes from four aspects: consciousness transformation, management reconstruction, business rebirth, and integration acceleration.
Under the influence of
the new coronavirus(COVID-19) epidemic, China's economy, society and even people's lifestyles and lifestyles have undergone profound changes, and ICT technology has provided great help for these changes. In the future, governments, enterprises and the public will be more accustomed to this model, and the ICT industry will also think more about how to improve and innovate and develop. The ICT industry / market itself, its market size, product structure, technology route, and competitive landscape will certainly Be profoundly affected.
In this context, where will
the enterprise's digital transformation go, this article will elaborate on the predictions and viewpoints of the enterprise's digital transformation after the epidemic.
01
The epidemic has a big impact on the demand side and the supply side at the macro level
Unlike the 2003 SARS epidemic, China ’s industrial structure was dominated by secondary production. Currently, China ’s tertiary industry accounts for 53.9% and 59.4% of GDP respectively, and this outbreak occurred during the Spring Festival. Industrial demand is large and workers have failed to return to the city, so the epidemic has a greater impact on the service industry and the resumption of business. Throughout various industries, industries represented by hotel accommodation, movies, catering, transportation, tourism, etc. will be greatly affected by the epidemic, while industries such as medicine and medical care, information transmission, software and information services, and logistics will be affected by this time. The epidemic ushered in important development opportunities.
02
In the post-epidemic era, enterprise digital transformation will present four major change
The epidemic hit the supply side and the demand side at the macro level, restricting the resumption of production and production at the micro level from the aspects of transportation, life, and services. Digital services such as remote office and digital workshop have become the focus of the public again. In general, digital transformation will be of great value in four aspects including supply, production, sales, and service, as well as three elements: materials, materials, and people. After the epidemic, enterprise digital transformation will integrate all aspects of digital value, showing significant changes in four aspects: consciousness transformation, management reconstruction, business rebirth, and integration acceleration.
1. Transformation of consciousness
The normal digital strategy under the law of survival, from luxury goods to necessities.
2. Management reconstruction
Adaptive management model under development logic. From strong organization to platformized and intelligent management mode.
3. Business rebirth
Based on the business digital collaboration model under the social division of labor. Including internal coordination and industrial chain coordination.
4. Fusion acceleration
Diversified integration based on data value. Including the integration of
new technologies, data aggregation and multi-platform integration support.
Corresponding to the four major changes, enterprise digital transformation will usher in four important trends:
1. Enterprise digital strategy from "personalization" to "normalization"
Under the impact of this epidemic, companies have to resort to digital tools from a survival perspective rather than a development perspective. Value thinking has also shifted from short-term emphasis to the normal operation of the enterprise and customer value services to long-term consideration of the entire industry chain collaboration, Social collaboration. Optimizing social governance of the epidemic will also require industry companies to re-prudently digitalize their strategies, and companies have generally raised awareness of the importance of top-level design for
digital transformation.
2. Enterprise management from strong organization to platform intelligence
Under the influence of the epidemic, enterprise management presents management based on development logic emphasizing adaptability, such as platform-based and flexible management architecture based on cloud platform, resource integration and decision-driven based on big data, resource integration and adaptive management based on artificial intelligence, All will become the key technology application direction in future enterprise management.
3. Expansion of corporate business collaboration capabilities and upgrade of services
The business aspect will be based on social division of labor, and more emphasis will be placed on digital collaboration. How to deal with the challenges of business collaboration based on cloud and big data technology in the macro epidemic, how to continue to strengthen the level of collaboration through digital technology after the epidemic; Data support, intelligent production and other supporting enterprise development needs will be the key trends of enterprise digital collaboration in the future.
4. Diversified integration, achieving enterprise digital transformation
Under the epidemic, enterprises face business challenges at every level, including everyone, man-machine, industry chain and society. The integration of data and the support of cloud computing, big data, Internet of Things, artificial intelligence, blockchain and other technologies will support The digital development of enterprises provides diversified support, and this trend will be particularly noticeable in the catering, retail, manufacturing and other fields that were severely affected by the epidemic.
03
How companies respond to digital transformation in the post-epidemic era
As can be seen from the practice of enterprise digital transformation, the
digital transformation of large enterprises focuses on three aspects of technological innovation, management change and business model. CCID Consulting also put forward the "three steps of enterprise digital transformation" based on CCID enterprise digital transformation system model "Methodology, specifically including:
1. Evaluate the enterprise's digital transformation degree, through the enterprise's digital transformation assessment and evaluation, comprehensively understand the current digital stage of the enterprise, and clarify the current stage of focus and development direction;
2. Carry out digital transformation consulting planning, led by digital transformation consulting planning, and provide enterprises with a clearer digital transformation strategic direction and landing path through systematic analysis and design;
3. Choose a digital transformation partner. Based on the first two steps and according to the current needs of the enterprise, make precise positioning and wise choices of joint venture partners and suppliers in the digital transformation ecosystem.
Zhongzhijie is the first partner of digital transformation for small and medium-sized enterprises, and uses digital methods to help customers reduce costs and increase efficiency and realize customer value. Help enterprises achieve comprehensive business innovation and business transformation in the new era of digital economy.
