Domestic online gaming Industry investment fund: it looks beautiful.

Talking about the online games industry investment fund, and not necessarily familiar with the game circle people will think of 18 funds, and familiar with the circle of people will think of a person Xu contend. The former is a grand network of the year's 18 plan upgrades, is still in the upgrade, according to the 2009 game industry Annual Meeting News, Shanda Games are also ready to upgrade to the 22 program.　　The latter was once a giant network "to win the Giants" of the actual performer, but also widely advocated the industry's investment in one of the landmark leaders, he left the giant network in March now as the perfect time and space strategy vice president. For the industry investment, whether the industry or outsiders, are mixed. Supporters of such a contend, that online games entrepreneurial team must not accept people who do not understand the game to invest. They believe that the online games industry investment in the game development and operation experience will bring great help to the online business team, this is not the industry investment can not do. such as winning in the giant in their own advantages on the introduction on the written "Shi Yuzhu himself set up an entrepreneurial platform, steering the entrepreneurial team's entrepreneurial plan, and with its nearly 20 years of entrepreneurial experience, personal guidance to the entrepreneurial team, of course, the industry is not fully agree, such as Shanda Games 18 Fund partner Zoo Yurong has pointed out that," The biggest failure factor of strategic investment behavior is investor's interference and control. And Xu contend that the outside investment is not knowledgeable, in the game companies have won venture capital seems to be not the case.　　Song, the world President of IVP Investment in the venture capital, said in an interview with Sina games that professional VC investment brought more than money, more resources on the support and help, and professional VC will not interfere with the operation of the company. For entrepreneurs, the investment in the online games industry is both happy and worried. For less experienced entrepreneurs, of course, hope to be able to get rich experience of the guidance and backers. But anything is a double-edged sword, and improper intervention by investors may ruin a good project and a good entrepreneurial team.　　And a lot of online entrepreneurs are most worried about a problem is in the initial contact with the industry investment funds, their own game products can achieve what kind of open degree. Now the domestic games industry on technical strength, no one has a special advance or not beyond, in addition to the ability to directly identify the quality of people, it is more easy to see the creative. and a game product once contacted with industry investment fund, if the end of the conversation into a good, if not, have their own unique ideas of the game team will be full of worry and worry, their own ideas can completely be the establishment of industry investment fund to replicate, coupled with the establishment of industry investment funds of the game company itself has a strong operational capacity , but also have better technical strength, fully capable of making a better product than the existing entrepreneurs do. As a matter of fact, a problem for online entrepreneurs is that dealing with online gaming industry investment funds also means being at the disadvantage of being threatened, which is why a lot of entrepreneurial teams prefer to find outside investment in the industry.Reason。 We can see the online games Industry investment Fund is currently a common feature is mostly attached to a listed company (online games or not online), with a dedicated personnel responsible for this project.　　The biggest difference between the net game industry investment fund and the outward investment is that the foundation of the fund often has super operation ability, so that some so-called industry investment fund is actually a disguised product agency plan. There are people who do not want to be named in the industry pointed out that the domestic online games industry investment fund, the helm of the people do not have too many professional investment background, and more directly is a department of online gaming companies, it is difficult to achieve the effectiveness of investment coordination and decision-making. This is why there are wool, some industry investment funds can even get into trouble. Domestic online gaming industry investment funds seemingly chattering, but there is still a long way to go before the real investment.