Drive 2014 of the 20 great glamour marketing data

2014 has begun, what are the marketing trends in 2014? To grasp the answer to this question, let's take a look at the 20 glamorous marketing data that drives the 2014 marketing trend worldwide.

The following 20 fascinating marketing data from more than 20 different portrait of the survey, organized by Webdam and the design of the information map.

What is worth looking forward to?

1, 2014, the marketing team will spend 135 billion dollars in the new data marketing channel.

2, 78% of the chief marketing officer that the custom content is the future of marketing.

3, by 2015, network advertising will account for the entire advertising market 25%.

4, marketing people will use dynamic content, at the right time to the right audience to publish personalized content.

Ii. Trends in Marketing mix

5. E-mail marketing: Email with social sharing button will increase the click rate by 158%.

6, social Media marketing: In the next 5 years the social marketing budget will double.

7, Content marketing: Nearly 50% of the company has content marketing strategy.

8, Event Marketing: 67% of business-to-business content marketers believe that event marketing is the most effective marketing strategy.

9, SEO Marketing: 33% of Google's natural search results flow to the results list of the 1th item.

10, press release marketing: 73% of journalists believe that the press release should contain images.

11, PPC Advertising Marketing: 72% of PPC (Pay-per-click) advertising marketers will increase the PPC budget.

What is worth thinking about?

12, 52% of marketers found customers from Facebook in 2013.

13. Business-to-business companies that publish their blogs generate 67% more business opportunities than business-to-business companies that do not.

14, 43% of marketers found customers from LinkedIn in 2013.

15, 2013, the global 55% of the marketing people increased digital marketing budget.

16, content marketing in the customer certification has the highest effect ranking, up to 89% of respondents think so.

17. The video on the login page can increase the conversion rate by 86%.

18, 65% of your audience is visual learners.

19, inbound Marketing/Pull marketing (Inbound Marketing) than the traditional outbound marketing/Push marketing (outbound Marketing) will generate more than 54% of business opportunities.

20. The brain processes visual data at speeds 60,000 times times faster than processing text data.

I'm not easy to jump to conclusions. The above data is only for reference, you can combine their own knowledge, combined with their own industry, combined with their own enterprises, make suitable for your business reasonable judgment. (Translator: Chen Yongdong, China's top ten it bloggers, new media creative, communication and marketing researcher, email: cyd888@sina.com)